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Communication Management In Sport Clubs- A Research Of Communication Activities Of Sport Clubs In Turkish Professional Football Leagues

Author

Listed:
  • Hakan Katirci
  • Ferruh Uztug

    () (Anadolu University)

Abstract

Nowadays football game is subjected to open market norm and rules like any commercial sector in all over the world. The sport clubs which aren’t have economic and executive orderly arrangement can’t transfer their assets to future in football world. In this context, sport clubs must execute methods which have achievement in contemporary business administration and corporate governance. The aim of this study is to investigate application methods of corporate communication approach as a corporate management component in Turkish sport clubs. The findings indicate that Turkish sport clubs were generally executing insufficient communication facilities.

Suggested Citation

  • Hakan Katirci & Ferruh Uztug, 2009. "Communication Management In Sport Clubs- A Research Of Communication Activities Of Sport Clubs In Turkish Professional Football Leagues," Anadolu University Journal of Social Sciences, Anadolu University, vol. 9(1), pages 149-168, June.
  • Handle: RePEc:and:journl:v:9:y:2009:i:1:p:149-168
    as

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    File URL: http://www.anadolu.edu.tr/arastirma/hakemli_dergiler/sosyal_bilimler/pdf/2009-1/2009_01_09.pdf
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    References listed on IDEAS

    as
    1. Sharma, Arun & Stafford, Thomas F., 2000. "The Effect of Retail Atmospherics on Customers' Perceptions of Salespeople and Customer Persuasion:: An Empirical Investigation," Journal of Business Research, Elsevier, vol. 49(2), pages 183-191, August.
    2. David R. Bell & James M. Lattin, 1998. "Shopping Behavior and Consumer Preference for Store Price Format: Why “Large Basket” Shoppers Prefer EDLP," Marketing Science, INFORMS, pages 66-88.
    3. Belk, Russell W, 1975. " Situational Variables and Consumer Behavior," Journal of Consumer Research, Oxford University Press, vol. 2(3), pages 157-164, December.
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    Football industry; Sport club; Communication management;

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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