Author
Abstract
The Unified Customer Data Hub marks a genuine turning point in how businesses handle enterprise information, tackling head-on the everyday struggles companies face when trying to maintain accurate, readily available customer details across scattered systems. Built atop Microsoft Dataverse, this article creates a central storehouse where customer information becomes harmonized, properly formatted, and enriched throughout the connected technology landscape. A closer look reveals the thoughtful architecture supporting modern customer information management, with robust synchronization mechanisms powered by Microsoft Power Automate that keep data consistent across various platforms. Sophisticated artificial intelligence tools transform gathered information into practical business insights through forward-looking analysis and clear visual dashboards. Thoughtfully crafted security measures and compliance safeguards protect sensitive details while maintaining necessary access through job-specific permissions, automatic rule enforcement, regulatory compliance tools, and comprehensive tracking capabilities. Real-world research across numerous industries documents meaningful business benefits gained through unified customer information environments - from smarter strategic planning and personalized customer experiences to streamlined daily operations and measurable revenue gains. Actual implementation stories demonstrate how organizations achieve concrete performance improvements when customer data flows smoothly between previously disconnected systems.
Suggested Citation
Nishanth Kumar Reddy Kesavareddi, 2025.
"Unified Customer Data Hub: Transforming Business Intelligence with AI-Driven Insights,"
Journal of Computer Science and Technology Studies, Al-Kindi Center for Research and Development, vol. 7(7), pages 271-276, June.
Handle:
RePEc:alk:jcsts0:v:7:y:2025:i:7:id:10230
DOI: 10.32996/jcsts.2025.7.7.28
Download full text from publisher
Corrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:alk:jcsts0:v:7:y:2025:i:7:id:10230. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
We have no bibliographic references for this item. You can help adding them by using this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Al-Kindi Center for Research and Development (email available below). General contact details of provider: https://al-kindipublisher.com/index.php/jcsts .
Please note that corrections may take a couple of weeks to filter through
the various RePEc services.