New green economy policy integrating the economic dimension in the face of environmental problems in the case of a Moroccan agri-food company

As it is still possible to avoid major environmental risks for businesses, the transition to a green economy is now a global concern. However, this transition is conditional on the existence of good faith to preserve the environment by targeting investments that aim to reduce negative environmental impacts. In this article, we have proposed a new policy integrating the economic dimension of environmental problems. This policy appears as a development opportunity and perceived as a new front on which companies must be present to remain competitive. Our objective is to encourage small businesses to engage in an environmental management approach and to show large companies why an improvement in a company's economic performance can go hand in hand with an improvement in its environmental performance. To illustrate the deployment of this policy, a case study is carried out in a Moroccan food company. The results obtained show that the proposed policy helps to mitigate the negative impact of the company on the environment. Indeed, the flagship projects developed justify a level of environmental performance and allow the company to achieve visible results in terms of economic performance. In concrete terms, this work will enable all industrial companies to produce better with fewer resources, that is to say, to rationalize and reorganize the resources consumed in all processes. In addition, our contribution to the field of research consists in the design and implementation of a green economy policy that will make it possible to achieve significant savings.