IDEAS home Printed from https://ideas.repec.org/a/aio/fpvfcf/v1y2008i8p30-36.html
   My bibliography  Save this article

Marketing of the banking services in Romania - an analysis regarding the evolution of the influence factors

Author

Listed:
  • Ioan TRENCA
  • Cristina CURUTIU

    (Babes-Bolyai University Cluj-Napoca)

Abstract

In this paper we will present the main factors that can influence the banking services’ evolution. In the introduction these factors are briefly present and in the second part they will be discussed more detailed. The final part, that represent the conclusion, present some information regarding Romania and what is happening on this market.

Suggested Citation

  • Ioan TRENCA & Cristina CURUTIU, 2008. "Marketing of the banking services in Romania - an analysis regarding the evolution of the influence factors," Finante - provocarile viitorului (Finance - Challenges of the Future), University of Craiova, Faculty of Economics and Business Administration, vol. 1(8), pages 30-36, December.
  • Handle: RePEc:aio:fpvfcf:v:1:y:2008:i:8:p:30-36
    as

    Download full text from publisher

    File URL: http://feaa.ucv.ro/FPV/008-05.pdf
    Download Restriction: no

    More about this item

    Keywords

    banking services; marketing; banks' personnel; external environment;

    JEL classification:

    • G20 - Financial Economics - - Financial Institutions and Services - - - General
    • G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages
    • G28 - Financial Economics - - Financial Institutions and Services - - - Government Policy and Regulation

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aio:fpvfcf:v:1:y:2008:i:8:p:30-36. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Alina Manta). General contact details of provider: http://edirc.repec.org/data/fecraro.html .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.