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Profit Orientated Or Cultural Protective? Sc Electrecord Sa- Case Study

Listed author(s):
  • PhD Student Cristina Andreescu

    (A&R Department, Electrecord SA)

  • PhD Student Mihaela-Georgia Simau

    (Technological Transfer Centre, Bucharest Chamber of Commerce and Industry)

Registered author(s):

    The economic environment includes all factors that influence the economic capability of the company to compete and perform in its activity field. In this paper we analyzed, on a real company, the economic evolution correlated with the technical up-grade over the time and sales. A company does not function on its own, but in an environment, whether local, national or international. Competitiveness, from a profit viewpoint, is only a small part of what it really means and does not offer the certainty of a good long term evolution. There are other aspects that need to be taken into consideration. For that reason, we have taken a look over the context and the international trend in that particularly activity field. Our purpose has been to conclude whether the company has a general context approach or only a local one, baring that fact that the world trend affects local evolutions.

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    Article provided by University of Craiova, Faculty of Economics and Business Administration in its journal Annals of Computational Economics.

    Volume (Year): 2 (2010)
    Issue (Month): 38 (May)
    Pages: 1-10

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    Handle: RePEc:aio:aucsse:v:2:y:2010:i:10:p:22-31
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