Challenges, obstacles and measures regarding achieving and ensuring personality protection in the digitalization era in public administration

In the era of digitization of public administration, an extremely important problem that it faces is the protection of personality, because in this process a large part of citizens' personal data is stored and processed electronically. In this sense, it is essential that public authorities ensure by taking effective measures to protect personal data, but also to respect the right to privacy of citizens. The digitization of public administration comes with an open list of advantages, but also obstacles and challenges, for individuals (citizens), for legal entities, for the private environment, for the business environment, but also for society as a whole. The purpose of this article is to make known the challenges and obstacles that the public administration faces in the digitization process on the one hand, and on the other hand, what measures must be implemented in order to respect and ensure the protection of the personality. Achieving and ensuring the protection of the personality by the public administration in the digital era is essential, both for maintaining the citizen's degree of trust in the state authorities, and for respecting their fundamental rights. In order to achieve and guarantee the protection of the personality, the public administration must ensure that the civil servants who work with the personal data of citizens are adequately trained in data protection, as well as with knowledge and compliance with the legislation in force in the field.