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Technology Roadmapping In Hungary: Some Practical Observations

Author

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  • Pataki, Bela
  • Szalkai, Zsuzsanna
  • Biro-Szigeti, Szilvia

Abstract

Technology roadmapping (TRM) is a technique for exploring the evolution of markets, products, technologies, and their linkages. During our Hungarian TRM-applications we found important a clear business need; senior level ownership; effective communication; information and knowledge sharing; spending considerable time at the beginning; preferring less frequent but longer workshops than more frequent shorter ones; involving all related functions, active participation of senior managers; having a TRM-champion inside the company; a case-study-based training to teach TRM; and calling TRM a different name at the beginning

Suggested Citation

  • Pataki, Bela & Szalkai, Zsuzsanna & Biro-Szigeti, Szilvia, 2010. "Technology Roadmapping In Hungary: Some Practical Observations," Perspectives of Innovations, Economics and Business (PIEB), Prague Development Center (PRADEC), vol. 5(2), pages 1-4, July.
    • Handle: RePEc:ags:jrpieb:92349
    DOI: 10.22004/ag.econ.92349
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