IDEAS home Printed from https://ideas.repec.org/a/ags/jamdev/407684.html

The Motivation of Coffee Traders in Agribusiness Development Involvement: A Case Study in Aceh Province, Indonesia

Author

Listed:
  • Kartini
  • Harsoyo
  • Wati, Ratih Ineke

Abstract

The motivation of coffee traders who are actively interested in developing agribusiness's coffee traders in Aceh province since most of them is indigenous coffee-producing regions. This research was conducted in Aceh Province, covering Central Aceh, Bener Meriah, Bieuren, Aceh Besar, Banda Aceh, and Lhokseumawe. The objectives of this research are: (1) to analyze the motivation of coffee traders in agribusiness development in Aceh province, and (2) to investigate factors that influence the coffee trader's motivation in agribusiness development in Aceh province. The method used in this research is descriptive-analytical. The sample's determination was by using a simple random sampling technique, with the total number of respondents was about 60 coffee traders in Aceh province. The analysis used in this study is the test of proportion and multiple linear regression analysis. The result shows that the increase of coffee traders in the form of a coffee shop in Aceh province is an effort to develop agribusiness. The motivations of the coffee traders are influenced by the attitude and the role of information media. In comparison, factors that do not affect coffee traders' motivation in agribusiness development include age, education, attitudes, income, prospects of farming, market presence, and the availability of facilities and the infrastructure.

Suggested Citation

  • Kartini & Harsoyo & Wati, Ratih Ineke, 2020. "The Motivation of Coffee Traders in Agribusiness Development Involvement: A Case Study in Aceh Province, Indonesia," Journal of Agribusiness Management and Development (JAMADev), Universitas Gadjah Mada, Department of Agricultural Socio-Economics, vol. 1(1).
    • Handle: RePEc:ags:jamdev:407684
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/407684/files/969-Article%20Text-3791-5-10-20231203.pdf
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:jamdev:407684. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: https://en.faperta.ugm.ac.id/department-of-social-agricultural-economics/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.