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La contre-attaque numérique : comment le monde agricole fait bloc face à la critique écologique

Author

Listed:
  • Kotras, Baptiste
  • Brunier, Sylvain

Abstract

À partir d’une enquête mixte, articulant l’analyse de grands corpus de données numériques (plusieurs centaines de milliers de tweets publiés sur Twitter, aujourd’hui X) et une campagne d’entretiens avec des figures visibles de la contre-mobilisation agricole face à la critique environnementale, notre analyse remet en question la distinction classique entre le lobbying discret des élites économiques et l’action spontanée des mouvements sociaux en ligne. Nous montrons comment l’expérience commune de la critique forge une nouvelle identité politique pour le monde agricole : celle d’un front uni défendant non pas seulement un métier, mais l’acte de production agricole lui-même.

Suggested Citation

  • Kotras, Baptiste & Brunier, Sylvain, 2026. "La contre-attaque numérique : comment le monde agricole fait bloc face à la critique écologique," INRAE Sciences Sociales, Institut national de recherche pour l'agriculture, l'alimentation et l'environnement (INRAE), Departement Sciences Sociales, Agriculture et Alimentation, Espace et Environnement (SAE2), vol. 2026(1-2), November.
    • Handle: RePEc:ags:inrass:417292
    DOI: 10.22004/ag.econ.417292
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