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A Study on the Countermeasures of Modern Agricultural Development from a Perspective of E-Commerce --A Case of Suzhou, China

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  • Sun, Xun-wen

Abstract

Based on the fact that E-commerce promotes the development of modern agriculture, the paper summarizes the present situation of agricultural E-commerce through related materials. Taking Suzhou city as an example, the paper analyzes the features of modern agriculture. And the modern agriculture is characterized with apparent industrialization and scale requirements, the branded and particular agriculture has more advantages, leisure agriculture is the very special one. In order to upgrade the degree of agricultural industrialization of Suzhou, promote the communication of agricultural information and sales of products and lower the risks of agricultural production, the E-commerce countermeasures of modern agriculture have been put forward. Firstly, strengthen the network construction of agricultural information. Secondly, carry out the agricultural e-commerce business by B2B model. Thirdly, construct the e-commerce platform of leisure agriculture. Fourthly, construct the e-commerce platform of modern agriculture. Fifthly, perfect the logistics distribution network of agricultural products of Suzhou. The last point is that accelerate the e-commerce training of farmers and the introduction of talents.

Suggested Citation

  • Sun, Xun-wen, 2010. "A Study on the Countermeasures of Modern Agricultural Development from a Perspective of E-Commerce --A Case of Suzhou, China," Asian Agricultural Research, USA-China Science and Culture Media Corporation, vol. 2(07), pages 1-4, June.
  • Handle: RePEc:ags:asagre:96064
    DOI: 10.22004/ag.econ.96064
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    Keywords

    Agribusiness;

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