Integrated Development Path of Red Tourism and Rural Revitalization: A Case Study of Li Xiongcai’s Hometown in Guangdong

With the increasing attention of the state to the protection and development and utilization of red tourism resources, a series of policy documents have been promulgated and implemented one after another, laying a solid policy and environmental foundation for the integrated development of red tourism and rural revitalization. In this context, this study takes "Li Xiongcai’s hometown" in Kengwei Village, Baitu Town, Gaoyao District, Zhaoqing City, Guangdong Province, as a case study, adopts the questionnaire survey method to explore the current situation of the integration and development of red tourism and rural revitalization in five dimensions, namely, industry, culture, talent, ecology and organization, and summarizes the problems in the process of the integration and development of red tourism and rural revitalization and proposes a targeted optimization path to promote the development of red tourism. Targeted optimization paths are proposed to promote the high-quality development of red tourism in Li Xiongcai’s hometown, to support the comprehensive revitalization of the countryside, and to provide model cases for other regions in the integration of red tourism and rural revitalization.