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Study on the Development of Yunnan Floral E-commerce

Author

Listed:
  • Kuang, Yulan
  • Li, Qifang
  • Ning, Wangyun

Abstract

Cut flower production in Yunnan accounts for 80% nationwide. In order to expand the Yunnan Flower sales channels, the promotion of the development of e-commerce is necessary. In 2012 China's online shopping users reached 247 million people, but e-commerce of fresh flowers lagged behind due to the constraints of preservation facilities and logistics cost. The analysis of the factors restricting the development of floral e-commerce and the proposition of solutions to this problem can promote faster development of Yunnan floral e-commerce.

Suggested Citation

  • Kuang, Yulan & Li, Qifang & Ning, Wangyun, 2013. "Study on the Development of Yunnan Floral E-commerce," Asian Agricultural Research, USA-China Science and Culture Media Corporation, vol. 5(10), pages 1-3, October.
    • Handle: RePEc:ags:asagre:160712
    DOI: 10.22004/ag.econ.160712
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    Keywords

    Agribusiness;

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