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Correction method on fairs’ attraction radius

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  • Karpati, Laszlo

Abstract

At auditing a fair the measure and evaluation of the exhibitors’ distance is a important task and can be used for further promotion of the fair. In analyzing the attraction radius of different fairs one can discover some figures that may raise questions regarding a simple averaging of the attraction distances. According to the research of the author, the bias in the attraction radius can be caused by two factors: the size of the attraction region and the distance from the region’s business center. Authors explored the bias factors and suggest a correction method to remedy it. A theoretical correction model was applied to evaluate three agribusiness fairs. It is established that the corrected attraction radius gives more realistic result than the simple averaging of exhibitors’ distance.

Suggested Citation

  • Karpati, Laszlo, 2009. "Correction method on fairs’ attraction radius," APSTRACT: Applied Studies in Agribusiness and Commerce, AGRIMBA, vol. 3.
  • Handle: RePEc:ags:apstra:49225
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    File URL: http://purl.umn.edu/49225
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