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Communication Behaviour of Groundnut Growers in Chittoor District of Andhra Pradesh

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  • Charitha, P. Sai
  • Jahanara, .

Abstract

This study was conducted in Chittoor District of Andhra Pradesh to measure communication behaviour among groundnut growers for agricultural technology. A total number of 120 respondents were selected purposively from 12 villages under Gudipala & Yadamari block to measure the level of communication behaviour among growers for agricultural technology. The data was recorded by personal interview method by using pre-structured interview schedule and latter appropriate statistical analysis was done to draw logical conclusion. The study revealed that 44.18 % of the Groundnut growers belonged to middle age category and 57.51 % belonged to middle and high school. 44.16 % of the groundnut growers belonged to medium (2.5 – 5) acre of land holding. The findings also revealed that that majority (41.66%) of the groundnut growers had medium level of communication behaviour among groundnut growers, (40.01%) and (18.33%) of the groundnut growers had high and low level of communication behaviour.

Suggested Citation

  • Charitha, P. Sai & Jahanara, ., 2022. "Communication Behaviour of Groundnut Growers in Chittoor District of Andhra Pradesh," Asian Journal of Agricultural Extension, Economics & Sociology, Asian Journal of Agricultural Extension, Economics & Sociology, vol. 40(9), pages 1-6.
    • Handle: RePEc:ags:ajaees:367032
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