Tourism Studies on the Cultural Values at National and Organizational Level
The anthropologists have pointed out the existence of many thinking currents and schools in the field of organizational culture. The study of this culture became more and more important as the transnational companies have developed day by day. Having in mind the process of internationalization and of cultural mix, these kinds of studies are also applied in the field of tourism both national and international. The present article presents three types of studies of the organizational cultural in tourism. The first study was carried out in hotels from 7 European countries, the second one analyzed the tourist behavior of the youth from 11 countries around the globe (inclusively Romania) and the last one examined a hotel unit from Romania.
Volume (Year): 7 (2005)
Issue (Month): 18 (November)
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