IDEAS home Printed from https://ideas.repec.org/a/aea/jeclit/v17y1979i2p453-76.html
   My bibliography  Save this article

The Effect of Advertising on Competition: A Survey

Author

Listed:
  • Comanor, William S
  • Wilson, Thomas A

Abstract

No abstract is available for this item.

Suggested Citation

  • Comanor, William S & Wilson, Thomas A, 1979. "The Effect of Advertising on Competition: A Survey," Journal of Economic Literature, American Economic Association, vol. 17(2), pages 453-476, June.
  • Handle: RePEc:aea:jeclit:v:17:y:1979:i:2:p:453-76
    as

    Download full text from publisher

    File URL: http://www.jstor.org/fcgi-bin/jstor/listjournal.fcg/00220515/.11-.20
    File Function: full text
    Download Restriction: Access to full text is restricted to JSTOR subscribers. See http://www.jstor.org for details.

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Martin Feldstein, 1983. "Inflation, Income Taxes, and the Rate of Interest: A Theoretical Analysis," NBER Chapters,in: Inflation, Tax Rules, and Capital Formation, pages 28-43 National Bureau of Economic Research, Inc.
    2. repec:mes:jeciss:v:5:y:1971:i:2:p:1-19 is not listed on IDEAS
    3. Aaron, Henry J, 1976. "Inflation and the Income Tax," American Economic Review, American Economic Association, vol. 66(2), pages 193-199, May.
    4. Martin Feldstein & Jerry Green & Eytan Sheshinski, 1983. "Inflation and Taxes in a Growing Economy with Debt and Equity Finance," NBER Chapters,in: Inflation, Tax Rules, and Capital Formation, pages 44-60 National Bureau of Economic Research, Inc.
    5. Levi, Maurice D & Makin, John H, 1979. "Fisher, Phillips, Friedman and the Measured Impact of Inflation on Interest," Journal of Finance, American Finance Association, vol. 34(1), pages 35-52, March.
    6. Eisner, Robert, 1969. "Fiscal and Monetary Policy Reconsidered," American Economic Review, American Economic Association, vol. 59(5), pages 897-905, December.
    7. Martin Feldstein & Lawrence Summers, 1983. "Inflation and the Taxation of Capital Income in the Corporate Sector," NBER Chapters,in: Inflation, Tax Rules, and Capital Formation, pages 116-152 National Bureau of Economic Research, Inc.
    8. Hartman, David G, 1979. "Taxation and the Effects of Inflation on the Real Capital Stock in an Open Economy," International Economic Review, Department of Economics, University of Pennsylvania and Osaka University Institute of Social and Economic Research Association, vol. 20(2), pages 417-425, June.
    9. Michael C. Lovell, 1978. "The Profit Picture: Trends and Cycles," Brookings Papers on Economic Activity, Economic Studies Program, The Brookings Institution, vol. 9(3), pages 769-789.
    10. Trevithick, James A, 1975. "Keynes, Inflation and Money Illusion," Economic Journal, Royal Economic Society, vol. 85(337), pages 101-113, March.
    11. Teruo Hirao & Carlos A. Aguirre, 1970. "Maintaining the Level of Income Tax Collections under Inflationary Conditions (Maintien du niveau de recouvrement des impôts sur le revenu en période inflationniste) (El mantenimiento del nivel de r," IMF Staff Papers, Palgrave Macmillan, vol. 17(2), pages 277-325, July.
    12. Bach, G L & Stephenson, James B, 1974. "Inflation and the Redistribution of Wealth," The Review of Economics and Statistics, MIT Press, vol. 56(1), pages 1-13, February.
    13. Isard, Peter, 1973. "The Effectiveness of Using the Tax System to Curb Inflationary Collective Bargains: An Analysis of the Wallich-Weintraub Plan," Journal of Political Economy, University of Chicago Press, vol. 81(3), pages 729-740, May-June.
    14. Landskroner, Yoram & Levy, Haim, 1979. "Inflation, depreciation and optimal production," European Economic Review, Elsevier, vol. 12(4), pages 353-367, October.
    15. D.A.L. Auld, 1977. "Taxation and Inflation: A Survey of Recent Theory and Empirical Evidence," Public Finance Review, , vol. 5(4), pages 403-418, October.
    16. Peter A.Diamond, 1973. "Inflation and the Comprehensive Tax Base," Working papers 98, Massachusetts Institute of Technology (MIT), Department of Economics.
    17. Hamada, Robert S, 1979. "Financial Theory and Taxation in an Inflationary World: Some Public Policy Issues," Journal of Finance, American Finance Association, vol. 34(2), pages 347-369, May.
    18. repec:mes:challe:v:21:y:1979:i:6:p:26-31 is not listed on IDEAS
    19. John B. Shoven & Jeremy I. Bulow, 1976. "Inflation Accounting and Nonfinancial Corporate Profits: Financial Assets and Liabilities," Brookings Papers on Economic Activity, Economic Studies Program, The Brookings Institution, vol. 7(1), pages 15-66.
    20. Laurence S. Seidman, 1978. "Tax-Based Incomes Policies," Brookings Papers on Economic Activity, Economic Studies Program, The Brookings Institution, vol. 9(2), pages 301-361.
    21. Marty, Alvin L, 1978. "Inflation, Taxes, and the Public Debt," Journal of Money, Credit and Banking, Blackwell Publishing, vol. 10(4), pages 437-452, November.
    22. Friedman, Milton, 1971. "Government Revenue from Inflation," Journal of Political Economy, University of Chicago Press, vol. 79(4), pages 846-856, July-Aug..
    23. John A. Tatom & James E. Turley, 1979. "Inflation and taxes: disincentives for capital formation," Monograph, Federal Reserve Bank of New York, number 1979iadfc.
    24. John Pitchford & Stephen J. Turnovsky, 1976. "Some Effects of Taxes on Inflation," The Quarterly Journal of Economics, Oxford University Press, vol. 90(4), pages 523-539.
    25. John A. Tatom & James E. Turley, 1979. "Inflation and taxes: disincentives for capital formation," Monograph, Federal Reserve Bank of New York, number 1979iadfc.
    26. Patrick Grady & Donald R. Stephenson, 1977. "Some Macroeconomic Effects of Tax Reform and Indexing," Canadian Journal of Economics, Canadian Economics Association, vol. 10(3), pages 378-392, August.
    27. Vito Tanzi, 1977. "Inflation, Lags in Collection, and the Real Value of Tax Revenue (L'inflation, les retards de recouvrement et la valeur réelle des recettes fiscales) (Inflación, desfases en la recaudación y valor ," IMF Staff Papers, Palgrave Macmillan, vol. 24(1), pages 154-167, March.
    28. Diamond, P. A., 1975. "Inflation and the comprehensive tax base," Journal of Public Economics, Elsevier, pages 227-244.
    29. Mieszkowski, Peter, 1969. "Tax Incidence Theory: The Effects of Taxes on the Distribution of Income," Journal of Economic Literature, American Economic Association, pages 1103-1124.
    30. Robert Mundell, 1963. "Inflation and Real Interest," Journal of Political Economy, University of Chicago Press, vol. 71, pages 280-280.
    31. Johnston, J & Timbrell, M, 1973. "Empirical Tests of a Bargaining Theory of Wage Rate Determination," The Manchester School of Economic & Social Studies, University of Manchester, vol. 41(2), pages 141-167, June.
    32. Hong, Hai, 1977. "Inflation and the Market Value of the Firm: Theory and Tests," Journal of Finance, American Finance Association, vol. 32(4), pages 1031-1048, September.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Rakotoarisoa, Manitra A. & Henneberry, Shida Rastegari & Shapouri, Shahla & Trueblood, Michael A., 2003. "The Export Market For Differentiated Processed Agricultural Products: The Role Of Factor Prices And Fixed Costs," 2003 Annual meeting, July 27-30, Montreal, Canada 21964, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    2. Joel Waldfogel & Jeffrey Milyo, 1999. "The Effect of Price Advertising on Prices: Evidence in the Wake of 44 Liquormart," American Economic Review, American Economic Association, pages 1081-1096.
    3. Ralston, Roy W., 2003. "The effects of customer service, branding, and price on the perceived value of local telephone service," Journal of Business Research, Elsevier, vol. 56(3), pages 201-213, March.
    4. Andreas Nicklisch, 2008. "Semi-collusive advertising and pricing in experimental duopolies," Discussion Paper Series of the Max Planck Institute for Research on Collective Goods 2008_25, Max Planck Institute for Research on Collective Goods.
    5. Singh, Satwinder & Utton, Michael & Waterson, Michael, 1998. "Strategic behaviour of incumbent firms in the UK," International Journal of Industrial Organization, Elsevier, vol. 16(2), pages 229-251, March.
    6. Raquel Ortega-Argilés & Rosina Moreno, 2007. "Firm Competitive Strategies and the Likelihood of Survival. The Spanish Case," Papers on Entrepreneurship, Growth and Public Policy 2007-05, Max Planck Institute of Economics, Entrepreneurship, Growth and Public Policy Group.
    7. John M. Connor & Scott Weimer, 1986. "The intensity of advertising and other selling expenses in food and tobacco manufacturing: Measurement, determinants, and impacts," Agribusiness, John Wiley & Sons, Ltd., vol. 2(3), pages 293-319.
    8. Stone, Michael P. & Miceli, Thomas J., 2012. "Optimal attorney advertising," International Review of Law and Economics, Elsevier, vol. 32(3), pages 329-338.
    9. Raquel Ortega-Argilés & Rosina Moreno, 2005. "Firm Competitive Strategies And The Likelihood Of Survival - The Spanish Case," ERSA conference papers ersa05p347, European Regional Science Association.
    10. David Soberman, 2002. "Informative Advertising: An Alternate Viewpoint and Implications," Review of Marketing Science Working Papers 1-3-1009, Berkeley Electronic Press.
    11. Matthias Greuner & David Kamerschen & Peter Klein, 2000. "The Competitive Effects of Advertising in the US Automobile Industry, 1970-94," International Journal of the Economics of Business, Taylor & Francis Journals, vol. 7(3), pages 245-261.
    12. Nelson Sá, 2015. "Market concentration and persuasive advertising: a theoretical approach," Journal of Economics, Springer, vol. 114(2), pages 127-151, March.
    13. Abe, Makoto, 1995. "Price and advertising strategy of a national brand against its private-label clone : A signaling game approach," Journal of Business Research, Elsevier, vol. 33(3), pages 241-250, July.
    14. Michael, Steven C., 2002. "Can a franchise chain coordinate?," Journal of Business Venturing, Elsevier, vol. 17(4), pages 325-341, July.
    15. Richard E. Caves & Walter B. Wriston & James R. Schlesinger, 1980. "The Structure of Industry," NBER Chapters,in: The American Economy in Transition, pages 501-562 National Bureau of Economic Research, Inc.
    16. Andreas Nicklisch, 2012. "Does collusive advertising facilitate collusive pricing? Evidence from experimental duopolies," European Journal of Law and Economics, Springer, vol. 34(3), pages 515-532, December.
    17. Animesh Animesh & Vandana Ramachandran & Siva Viswanathan, 2005. "Quality Uncertainty And Adverse Selection In Sponsored Search Markets," Working Papers 05-27, NET Institute, revised Oct 2005.
    18. Agarwal, Rajshree & Gort, Michael, 2001. "First-Mover Advantage and the Speed of Competitive Entry, 1887-1986," Journal of Law and Economics, University of Chicago Press, vol. 44(1), pages 161-177, April.
    19. Takada, Hirokazu & Bass, Frank M., 1998. "Multiple Time Series Analysis of Competitive Marketing Behavior," Journal of Business Research, Elsevier, vol. 43(2), pages 97-107, October.
    20. Cho, Joonmo, 2005. "Human resource management, corporate governance structure and corporate performance in Korea: a comparative analysis of Japan, US and Korea," Japan and the World Economy, Elsevier, vol. 17(4), pages 417-430, December.
    21. Sellen, Daniel & Weerahewa, Jeevika & Goddard, Ellen, 1995. "Impact of Advertising on Competition in the U.S. Coffee Market," Working Papers 244805, University of Guelph, Department of Food, Agricultural and Resource Economics.
    22. Laurent d'Ursel, 1983. "Politiques de « non-prix » : Equilibre et optimum," Revue Économique, Programme National Persée, vol. 34(6), pages 1057-1088.
    23. Rico Maggi, 1987. "Die Analyse der Wettbewerbsfähigkeit wirtschaftlicher Strukturen," Swiss Journal of Economics and Statistics (SJES), Swiss Society of Economics and Statistics (SSES), vol. 123(III), pages 367-389, September.
    24. Vakratsas, Demetrios, 2008. "The effects of advertising, prices and distribution on market share volatility," European Journal of Operational Research, Elsevier, vol. 187(1), pages 283-293, May.
    25. Christine Moorman & Rex Du & Carl F. Mela, 2005. "The Effect of Standardized Information on Firm Survival and Marketing Strategies," Marketing Science, INFORMS, vol. 24(2), pages 263-274, September.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aea:jeclit:v:17:y:1979:i:2:p:453-76. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Jane Voros) or (Michael P. Albert). General contact details of provider: http://edirc.repec.org/data/aeaaaea.html .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.