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Nonlinear Pricing and Misallocation

Author

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  • Gideon Bornstein
  • Alessandra Peter

Abstract

This paper studies the effect of nonlinear pricing on markups and misallocation. In a general equilibrium model in which firms are allowed to set a quantity-dependent pricing schedule, markup heterogeneity is not a sign of misallocation. Instead, we point to a new source of misallocation: high-taste consumers are allocated too much of each good, low-taste consumers too little. Using micro data from the retail sector, we show that nonlinear pricing is prevalent and quantify the model. Welfare losses from misallocation across consumers are substantially larger than those from misallocation across firms under linear pricing.

Suggested Citation

  • Gideon Bornstein & Alessandra Peter, 2025. "Nonlinear Pricing and Misallocation," American Economic Review, American Economic Association, vol. 115(11), pages 3853-3908, November.
    • Handle: RePEc:aea:aecrev:v:115:y:2025:i:11:p:3853-3908
    DOI: 10.1257/aer.20230168
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    More about this item

    JEL classification:

    • D21 - Microeconomics - - Production and Organizations - - - Firm Behavior: Theory
    • D24 - Microeconomics - - Production and Organizations - - - Production; Cost; Capital; Capital, Total Factor, and Multifactor Productivity; Capacity
    • D43 - Microeconomics - - Market Structure, Pricing, and Design - - - Oligopoly and Other Forms of Market Imperfection
    • H25 - Public Economics - - Taxation, Subsidies, and Revenue - - - Business Taxes and Subsidies
    • J22 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Time Allocation and Labor Supply
    • L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce

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