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Development of the market of broadband internet access in todayʼs highly competitive conditions

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  • Alan Abaev
  • Daria Feoktistova

Abstract

The authors carried out an analysis researching the companies providing the service of broadband access to the Internet, their strategies, marketing activities. The purpose of the article is in evaluating the effectiveness of marketing activities in today’s highly competitive environment, as well as factors affecting the development of the market of broadband Internet access in general. The article provides information about main competitors in this market, their strategies, and current projections factors that can maintain the development of this sector in crisis.

Suggested Citation

  • Alan Abaev & Daria Feoktistova, 0. "Development of the market of broadband internet access in todayʼs highly competitive conditions," RSUH/RGGU BULLETIN. Series Economics. Management. Law, Russian State University for the Humanities (RSUH), issue 2.
    • Handle: RePEc:aca:journl:y::id:58
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    File URL: https://economics.rsuh.ru/jour/article/viewFile/58/59
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