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O alinhamento estratégico e a construção do futuro: um estudo exploratório

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  • A. Roberto R. Nogueira
  • Paula C. A. Moreira

Abstract

This survey analyses the influence of the Planning Process, the Strategic Alignment of IT and Human Resources on the awareness of the companies towards the Competition for the Future. During the period covered by this research Brazil was in a process of economic stabilization after years of high inflation, with increased opening to foreign competition, which stressed the need for effective planning at the corporate level. The results of the analysis of our survey data show that the companies Information Technology, Human Resources and Planning Process strategies and policies were not adequately oriented toward helping them compete for the future.

Suggested Citation

  • A. Roberto R. Nogueira & Paula C. A. Moreira, 1998. "O alinhamento estratégico e a construção do futuro: um estudo exploratório," RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration), ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração, vol. 2(2), pages 103-125.
    • Handle: RePEc:abg:anprac:v:2:y:1998:i:2:43
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