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Product-Line Competition: Customization vs. Proliferation

Citations

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Cited by:

  1. Tang, Christopher S., 2010. "A review of marketing-operations interface models: From co-existence to coordination and collaboration," International Journal of Production Economics, Elsevier, vol. 125(1), pages 22-40, May.
  2. Oksana Loginova, 2010. "Brand familiarity and product knowledge in customization," International Journal of Economic Theory, The International Society for Economic Theory, vol. 6(3), pages 297-309, September.
  3. Jalali, Hamed & Van den Broeke, Maud & Van Nieuwenhuyse, Inneke, 2022. "Platform and product design for markets with quality and feature sensitive customers," International Journal of Production Economics, Elsevier, vol. 244(C).
  4. Tookanlou, Parisa Bagheri & Wong, Hartanto, 2020. "Determining the optimal customization levels, lead times, and inventory positioning in vertical product differentiation," International Journal of Production Economics, Elsevier, vol. 221(C).
  5. Xu, Xiaoyan & Choi, Tsan-Ming & Chung, Sai-Ho & Guo, Shu, 2023. "Collaborative-commerce in supply chains: A review and classification of analytical models," International Journal of Production Economics, Elsevier, vol. 263(C).
  6. Oksana Loginova & X. Henry Wang, 2009. "Customization: Ideal Varieties, Product Uniqueness and Price Competition," Economics Bulletin, AccessEcon, vol. 29(4), pages 2573-2581.
  7. Wallace J. Hopp & Xiaowei Xu, 2008. "A Static Approximation for Dynamic Demand Substitution with Applications in a Competitive Market," Operations Research, INFORMS, vol. 56(3), pages 630-645, June.
  8. Takagoshi, Noritsugu & Matsubayashi, Nobuo, 2013. "Customization competition between branded firms: Continuous extension of product line from core product," European Journal of Operational Research, Elsevier, vol. 225(2), pages 337-352.
  9. Zhang, Yu & Huang, Min & Tian, Lin & Cai, Gangshu George & Jin, Delong & Fan, Zhiping, 2023. "Manufacturer’s product line selling strategy and add-on policy in product sharing," European Journal of Operational Research, Elsevier, vol. 308(3), pages 1332-1343.
  10. Sergio Chayet & Panos Kouvelis & Dennis Z. Yu, 2011. "Product Variety and Capacity Investments in Congested Production Systems," Manufacturing & Service Operations Management, INFORMS, vol. 13(3), pages 390-403, July.
  11. Shao, Xiao-Feng, 2012. "Demand-side reactive strategies for supply disruptions in a multiple-product system," International Journal of Production Economics, Elsevier, vol. 136(1), pages 241-252.
  12. Guo, Shu & Choi, Tsan-Ming & Chung, Sai-Ho, 2022. "Self-design fun: Should 3D printing be employed in mass customization operations?," European Journal of Operational Research, Elsevier, vol. 299(3), pages 883-897.
  13. Xue, Dongmei & Teunter, Ruud H. & Zhu, Stuart X. & Zhou, Weihua, 2021. "Entering the high-end market by collecting and remanufacturing a competitor’s high-end cores," Omega, Elsevier, vol. 99(C).
  14. Nagarajan Sethuraman & Ali K. Parlaktürk & Jayashankar M. Swaminathan, 2023. "Personal fabrication as an operational strategy: Value of delegating production to customer using 3D printing," Production and Operations Management, Production and Operations Management Society, vol. 32(7), pages 2362-2375, July.
  15. Charles Hugh Wilkie, Dean & Mirzaei, Abas & Pham, Ngoc & Johnson, Lester W., 2022. "Reassessing product line breadth effectiveness: The role of heterogeneity, moderation, and cumulative effects," Journal of Business Research, Elsevier, vol. 149(C), pages 434-447.
  16. Sivakumar, S. & Mahadevan, B., 2021. "Configuring and pricing smart coproductive services," European Journal of Operational Research, Elsevier, vol. 294(2), pages 779-789.
  17. Peter-J. Jost, 2024. "Market expansion and the scope of mass customization," Marketing Letters, Springer, vol. 35(1), pages 73-94, March.
  18. Lacroix, Rachel & Seifert, Ralf W. & Timonina-Farkas, Anna, 2021. "Benefiting from additive manufacturing for mass customization across the product life cycle," Operations Research Perspectives, Elsevier, vol. 8(C).
  19. Hsu, Wen-Tai & Lu, Yi & Ng, Travis, 2014. "Does competition lead to customization?," Journal of Economic Behavior & Organization, Elsevier, vol. 106(C), pages 10-28.
  20. He, Bo & Mirchandani, Prakash & Yang, Guang, 2023. "Offering custom products using a C2M model: Collaborating with an E-commerce platform," International Journal of Production Economics, Elsevier, vol. 262(C).
  21. Wong, Hartanto & Lesmono, Dharma, 2013. "On the evaluation of product customization strategies in a vertically differentiated market," International Journal of Production Economics, Elsevier, vol. 144(1), pages 105-117.
  22. He, Qiaochu & Fan, Xiaoshuai & Chen, Ying-Ju & Yang, Hai, 2021. "On-demand service delivery under asymmetric information: Priority pricing, market selection, and horizontal substitution," International Journal of Production Economics, Elsevier, vol. 237(C).
  23. Fogliatto, Flavio S. & da Silveira, Giovani J.C. & Borenstein, Denis, 2012. "The mass customization decade: An updated review of the literature," International Journal of Production Economics, Elsevier, vol. 138(1), pages 14-25.
  24. Shao, Xiao-Feng, 2020. "What is the right production strategy for horizontally differentiated product: Standardization or mass customization?," International Journal of Production Economics, Elsevier, vol. 223(C).
  25. Felipe Caro & Victor Martínez-de-Albéniz, 2012. "Product and Price Competition with Satiation Effects," Management Science, INFORMS, vol. 58(7), pages 1357-1373, July.
  26. Wang, Liangliang & Yu, Junli & Chan, Kam C., 2021. "Product line transformation, foreign sales, and firm value: Evidence from COVID-19 pandemic governance in urban China," Research in International Business and Finance, Elsevier, vol. 58(C).
  27. Maria Mayorga & Hyun-Soo Ahn & Goker Aydin, 2013. "Assortment and inventory decisions with multiple quality levels," Annals of Operations Research, Springer, vol. 211(1), pages 301-331, December.
  28. Zhenfeng Liu & Jian Feng & Bin Liu, 2019. "Pricing and Service Level Decisions under a Sharing Product and Consumers’ Variety-Seeking Behavior," Sustainability, MDPI, vol. 11(24), pages 1-16, December.
  29. Zhang, Chu & Zheng, Xiaona, 2021. "Customization strategies between online and offline retailers," Omega, Elsevier, vol. 100(C).
  30. Ying-Ju Chen & Brian Tomlin & Yimin Wang, 2013. "Coproduct Technologies: Product Line Design and Process Innovation," Management Science, INFORMS, vol. 59(12), pages 2772-2789, December.
  31. Hara, Reiya & Matsubayashi, Nobuo, 2017. "Premium store brand: Product development collaboration between retailers and national brand manufacturers," International Journal of Production Economics, Elsevier, vol. 185(C), pages 128-138.
  32. Jing-Sheng Song & Yue Zhang, 2020. "Stock or Print? Impact of 3-D Printing on Spare Parts Logistics," Management Science, INFORMS, vol. 66(9), pages 3860-3878, September.
  33. Li Chen & Yao Cui & Hau L. Lee, 2021. "Retailing with 3D Printing," Production and Operations Management, Production and Operations Management Society, vol. 30(7), pages 1986-2007, July.
  34. Jost, Peter-J. & Süsser, Theresa, 2020. "Company-customer interaction in mass customization," International Journal of Production Economics, Elsevier, vol. 220(C).
  35. Ajay Bhaskarabhatla, 2016. "The Moderating Role of Submarket Dynamics on the Product Customization–Firm Survival Relationship," Organization Science, INFORMS, vol. 27(4), pages 1049-1064, August.
  36. Ayd{i}n Alptekinou{g}lu & Charles J. Corbett, 2010. "Leadtime-Variety Tradeoff in Product Differentiation," Manufacturing & Service Operations Management, INFORMS, vol. 12(4), pages 569-582, January.
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