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Facebook as a destination marketing tool: Evidence from Italian regional Destination Management Organizations

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Cited by:

  1. Villamediana, Jenely & Küster, Inés & Vila, Natalia, 2019. "Destination engagement on Facebook: Time and seasonality," Annals of Tourism Research, Elsevier, vol. 79(C).
  2. Gang Li, 0. "Book review “Analytics in smart tourism design”; Zheng Xiang, Daniel R. Fesenmaier; ISBN 978-3-319-44262-4, 978-3-319-44263-1, Springer, 2017, 328 pp., $302.71," Information Technology & Tourism, Springer, vol. 0, pages 1-4.
  3. Michael Xanthakis & Androniki Simatou & Nikos Antonopoulos & Andreas Kanavos & Naoum Mylonas, 2024. "Alternative Forms of Tourism: A Comparative Study of Website Effectiveness in Promoting UNESCO Global Geoparks and International Dark Sky Parks," Sustainability, MDPI, vol. 16(2), pages 1-20, January.
  4. Carlos de las Heras-Pedrosa & Elena Millan-Celis & Patricia P. Iglesias-Sánchez & Carmen Jambrino-Maldonado, 2020. "Importance of Social Media in the Image Formation of Tourist Destinations from the Stakeholders’ Perspective," Sustainability, MDPI, vol. 12(10), pages 1-27, May.
  5. Mihai COSTEA & Cristian Valentin HAPENCIUC & Gabriela ARIONESEI, 2017. "THE USE OF THE NEW INFORMATION AND COMMUNICATION TECHNOLOGIES (NICTs) AT THE LEVEL OF BUSINESS IN THE TOURISM INDUSTRY FROM ROMANIA AND THE CEE-EU COUNTRIES," Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 24(24), pages 1-10, December.
  6. Woohyun Yoo & Taemin Kim & Soobum Lee, 2021. "Predictors of Viewing YouTube Videos on Incheon Chinatown Tourism in South Korea: Engagement and Network Structure Factors," Sustainability, MDPI, vol. 13(22), pages 1-11, November.
  7. Marcello Mariani, 2020. "Web 2.0 and Destination Marketing: Current Trends and Future Directions," Sustainability, MDPI, vol. 12(9), pages 1-17, May.
  8. Misirlis, Nikolaos & Vlachopoulou, Maro, 2018. "Social media metrics and analytics in marketing – S3M: A mapping literature review," International Journal of Information Management, Elsevier, vol. 38(1), pages 270-276.
  9. Desa Karamehmedovic, 2019. "Cultural Tourists And The Sources Of Information," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 28(2), pages 533-552, december.
  10. Yulin Chen, 2019. "Information Clues and Emotional Intentions: A Case Study of the Regional Image of the Cultural and Creative Community," Administrative Sciences, MDPI, vol. 9(2), pages 1-27, May.
  11. Jing Ge & Ulrike Gretzel, 2018. "Impact of humour on firm-initiated social media conversations," Information Technology & Tourism, Springer, vol. 18(1), pages 61-83, April.
  12. Ioana-Simona Ivasciuc & Cristinel Petrișor Constantin & Adina Nicoleta Candrea & Ana Ispas, 2024. "Digital Landscapes: Analyzing the Impact of Facebook Communication on User Engagement with Romanian Ecotourism Destinations," Land, MDPI, vol. 13(4), pages 1-22, March.
  13. Lidija Lalicic & Assumpció Huertas & Antonio Moreno & Mohammed Jabreel, 2019. "Which emotional brand values do my followers want to hear about? An investigation of popular European tourist destinations," Information Technology & Tourism, Springer, vol. 21(1), pages 63-81, March.
  14. Monika Pettersen-Sobczyk, 2023. "Social Media Influencer Marketing in the Promotion of Tourist Destinations," European Research Studies Journal, European Research Studies Journal, vol. 0(4), pages 585-594.
  15. Simona Franzoni & Michelle Bonera, 2019. "How DMO Can Measure the Experiences of a Large Territory," Sustainability, MDPI, vol. 11(2), pages 1-14, January.
  16. Josué Gutiérrez-Barroso & Alberto Javier Báez-García & Francisco Flores-Muñoz, 2019. "Emerging Practices in Facebook at National Parks," Scientific Annals of Economics and Business (continues Analele Stiintifice), Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, vol. 66(4), pages 573-595, December.
  17. Thomas Wozniak & Brigitte Stangl & Roland Schegg & Andreas Liebrich, 0. "The return on tourism organizations’ social media investments: preliminary evidence from Belgium, France, and Switzerland," Information Technology & Tourism, Springer, vol. 0, pages 1-26.
  18. Juana Alonso-Cañadas & Laura Saraite-Sariene & Federico Galán-Valdivieso & María del Carmen Caba-Pérez, 2023. "Green Tweets or Not? The Sustainable Commitment of Higher Education Institutions," SAGE Open, , vol. 13(4), pages 21582440231, December.
  19. Laing, Jennifer H. & Frost, Warwick, 2017. "Journeys of well-being: Women's travel narratives of transformation and self-discovery in Italy," Tourism Management, Elsevier, vol. 62(C), pages 110-119.
  20. Molinillo, Sebastian & Liébana-Cabanillas, Francisco & Anaya-Sánchez, Rafael & Buhalis, Dimitrios, 2018. "DMO online platforms: Image and intention to visit," Tourism Management, Elsevier, vol. 65(C), pages 116-130.
  21. Csaba Sidor & Branislav Kršák & Ľubomír Štrba & Michal Cehlár & Samer Khouri & Michal Stričík & Jaroslav Dugas & Ján Gajdoš & Barbora Bolechová, 2019. "Can Location-Based Social Media and Online Reservation Services Tell More about Local Accommodation Industries than Open Governmental Data?," Sustainability, MDPI, vol. 11(21), pages 1-21, October.
  22. Ángeles Layuno Rosas & Jorge Magaz-Molina, 2023. "Contributions of Social Media to the Recognition, Assessment, Conservation, and Communication of Spanish Post-Industrial Landscapes," Land, MDPI, vol. 12(2), pages 1-19, January.
  23. Yanyan Wang & Yann-Jou Lin & Bau-Show Lin, 2020. "The Factors that Affect Usage Intentions and Travel Intentions of Travel-Related WeChat Official Accounts," Sustainability, MDPI, vol. 12(15), pages 1-17, July.
  24. Zajadacz Alina & Minkwitz Aleksandra, 2020. "Using Social Media Data to Plan for Tourism," Quaestiones Geographicae, Sciendo, vol. 39(3), pages 125-138, September.
  25. Gang Li, 2017. "Book review “Analytics in smart tourism design”; Zheng Xiang, Daniel R. Fesenmaier; ISBN 978-3-319-44262-4, 978-3-319-44263-1, Springer, 2017, 328 pp., $302.71," Information Technology & Tourism, Springer, vol. 17(3), pages 367-370, September.
  26. Elena Gori & Alberto Romolini & Silvia Fissi & Marco Contri, 2020. "Toward the Dissemination of Sustainability Issues through Social Media in the Higher Education Sector: Evidence from an Italian Case," Sustainability, MDPI, vol. 12(11), pages 1-14, June.
  27. Christina Katsikari & Leonidas Hatzithomas & Thomas Fotiadis & Dimitrios Folinas, 2020. "Push and Pull Travel Motivation: Segmentation of the Greek Market for Social Media Marketing in Tourism," Sustainability, MDPI, vol. 12(11), pages 1-18, June.
  28. Sheng, Jie & Amankwah-Amoah, Joseph & Wang, Xiaojun, 2017. "A multidisciplinary perspective of big data in management research," International Journal of Production Economics, Elsevier, vol. 191(C), pages 97-112.
  29. Mohammad Tipu Sultan & Farzana Sharmin & Alina Badulescu & Darie Gavrilut & Ke Xue, 2021. "Social Media-Based Content towards Image Formation: A New Approach to the Selection of Sustainable Destinations," Sustainability, MDPI, vol. 13(8), pages 1-22, April.
  30. Mariapina Trunfio & Simona Rossi, 2021. "Conceptualising and measuring social media engagement: A systematic literature review," Italian Journal of Marketing, Springer, vol. 2021(3), pages 267-292, September.
  31. Blanca I. Hernández-Ortega & Michael A. Stanko & Rishika Rishika & Francisco-Jose Molina-Castillo & José Franco, 2022. "Brand-generated social media content and its differential impact on loyalty program members," Journal of the Academy of Marketing Science, Springer, vol. 50(5), pages 1071-1090, September.
  32. Huseyin Arasli & Maryam Abdullahi & Tugrul Gunay, 2021. "Social Media as a Destination Marketing Tool for a Sustainable Heritage Festival in Nigeria: A Moderated Mediation Study," Sustainability, MDPI, vol. 13(11), pages 1-27, May.
  33. Thomas Wozniak & Brigitte Stangl & Roland Schegg & Andreas Liebrich, 2017. "The return on tourism organizations’ social media investments: preliminary evidence from Belgium, France, and Switzerland," Information Technology & Tourism, Springer, vol. 17(1), pages 75-100, March.
  34. Purva Grover & Arpan Kumar Kar, 2017. "Big Data Analytics: A Review on Theoretical Contributions and Tools Used in Literature," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 18(3), pages 203-229, September.
  35. Nikolaos TZIORAS, 2019. "Policies and Proposals of Primary Importance for a Sustainable Tourism Development and a Competitive Greek Tourist Product," Expert Journal of Marketing, Sprint Investify, vol. 7(1), pages 7-13.
  36. Judita Peterlin & Maja Meško & Vlado Dimovski & Vasja Roblek, 2021. "Automated content analysis: The review of the big data systemic discourse in tourism and hospitality," Systems Research and Behavioral Science, Wiley Blackwell, vol. 38(3), pages 377-385, May.
  37. Raksmey Sann & Pei-Chun Lai & Hui-Chen Chang, 2020. "Does Culture of Origin Have an Impact on Online Complaining Behaviors? The Perceptions of Asians and Non-Asians," Sustainability, MDPI, vol. 12(5), pages 1-37, February.
  38. Mariani, Marcello M. & Ek Styven, Maria & Nataraajan, Rajan, 2021. "Social comparison orientation and frequency: A study on international travel bloggers," Journal of Business Research, Elsevier, vol. 123(C), pages 232-240.
  39. Ulrich Gunter & Irem Önder & Stefan Gindl, 2019. "Exploring the predictive ability of LIKES of posts on the Facebook pages of four major city DMOs in Austria," Tourism Economics, , vol. 25(3), pages 375-401, May.
  40. Marika Gon & Harald Pechlaner & Francesco Marangon, 2016. "Destination management organizations (DMOs) and Digital Natives: the neglected “informal expertise” in web 2.0 implementation and social media presence. Insights from the Italian Friuli Venezia Giulia," Information Technology & Tourism, Springer, vol. 16(4), pages 435-455, December.
  41. Liu, Yeyi & Hultman, Magnus & Eisingerich, Andreas B. & Wei, Xingjie, 2020. "How does brand loyalty interact with tourism destination? Exploring the effect of brand loyalty on place attachment," Annals of Tourism Research, Elsevier, vol. 81(C).
  42. Rachel Luna Peralta, 2019. "How vlogging promotes a destination image: A narrative analysis of popular travel vlogs about the Philippines," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(4), pages 244-256, December.
  43. Kirilenko, Andrei P. & Stepchenkova, Svetlana O., 2017. "Sochi 2014 Olympics on Twitter: Perspectives of hosts and guests," Tourism Management, Elsevier, vol. 63(C), pages 54-65.
  44. Boley, B. Bynum & Jordan, Evan J. & Kline, Carol & Knollenberg, Whitney, 2018. "Social return and intent to travel," Tourism Management, Elsevier, vol. 64(C), pages 119-128.
  45. Viglia, Giampaolo & Pera, Rebecca & Bigné, Enrique, 2018. "The determinants of stakeholder engagement in digital platforms," Journal of Business Research, Elsevier, vol. 89(C), pages 404-410.
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