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Perceptions of international trade barriers: Empirical study of small apparel firms

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  • Chakrabarty, Subhajit
  • Nag, Biswajit

Abstract

Perceptions of international trade barriers are important in the decision of firms to export.This study makes an empirical analysis of the perceptions with respect a particular sector. Two industrial hubs (locations) were chosen. The perceptions of the firms were very different in the two locations (in the same geographical region of the country).In one of these, lack of knowledge (in particular, lack of staff for export planning) was found to be the most important barrier as perceived by the firms, while competition was found as the most important barrier in the other. We also found further clusters within each of the two industrial ‘clusters’. It is not just the firms which can be associated with some stages of internationalization but the clusters can also be in different evolutionary stages of internationalization, in view of the differences.Policy makers may note these and focus their export promotion and information dissemination plans based on cluster membership so as to improve perceptions.

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Bibliographic Info

Paper provided by University Library of Munich, Germany in its series MPRA Paper with number 52635.

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Date of creation: 01 Jan 2014
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Publication status: Published in International Journal of Marketing and Technology 1.4(2014): pp. 77-101
Handle: RePEc:pra:mprapa:52635

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Keywords: International marketing; trade; barrier; perception; apparel;

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  1. Ramkishen S. Rajan & Rahul Sen, 2002. "A Decade of Trade Reforms in India," World Economics, World Economics, Economic & Financial Publishing, 1 Ivory Square, Plantation Wharf, London, United Kingdom, SW11 3UE, World Economics, Economic & Financial Publishing, 1 Ivory Square, Plantation Wharf, London, United Kingdom, SW11 3UE, vol. 3(4), pages 87-100, October.
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