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The world economic crisis – key moment for redefining the borders of financial communication

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  • Soproni, Luminita

Abstract

In the last few years, both companies and financial institutions have greatly expanded the sphere and the content of the financial communication in order to meet the increasingly demanding audience and the higher legal requirements. The international financial crisis has increased the market's sensitivity to the communication strategies of firms and central banks and has given entirely new coordinates to the financial communication. The capital has never been more global and neither the competition between companies has ever been stronger. In this context, many companies are redefining the limits of communication with investors and analysts in order to reduce the risks associated with unfavourable conjunctures and lack of confidence. The central banks understand that an efficient communication is more than necessary in times of increased uncertainty, when the public is faced with a lack of confidence in both economy and in those that create and implement the economic policies.

Suggested Citation

  • Soproni, Luminita, 2011. "The world economic crisis – key moment for redefining the borders of financial communication," MPRA Paper 44779, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:44779
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    File URL: https://mpra.ub.uni-muenchen.de/44779/1/MPRA_paper_44779.pdf
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    References listed on IDEAS

    as
    1. Alan S. Blinder & Michael Ehrmann & Marcel Fratzscher & Jakob De Haan & David-Jan Jansen, 2008. "Central Bank Communication and Monetary Policy: A Survey of Theory and Evidence," Journal of Economic Literature, American Economic Association, vol. 46(4), pages 910-945, December.
    2. Alan S. Blinder, 2008. "Talking about Monetary Policy: The Virtues (and Vices?) of Central Bank Communication," Working Papers 1048, Princeton University, Department of Economics, Center for Economic Policy Studies..
    3. Ehrmann, Michael & Fratzscher, Marcel, 2005. "Communication and decision-making by central bank committees: different strategies, same effectiveness?," Working Paper Series 488, European Central Bank.
    4. Ehrmann, Michael & Fratzscher, Marcel, 2005. "How should central banks communicate?," Working Paper Series 557, European Central Bank.
    5. Alan S. Blinder & Michael Ehrmann & Marcel Fratzscher & Jakob De Haan & David-Jan Jansen, 2008. "Central Bank Communication and Monetary Policy: A Survey of Theory and Evidence," Journal of Economic Literature, American Economic Association, vol. 46(4), pages 910-945, December.
    6. repec:pri:cepsud:161blinder is not listed on IDEAS
    7. Serge Jeanneau, 2009. "Communication of monetary policy decisions by central banks: what is revealed and why," BIS Papers, Bank for International Settlements, number 47.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    financial communication; transparency; strategy; crisis;
    All these keywords.

    JEL classification:

    • G0 - Financial Economics - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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