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What Relation Exists Between Corporate Social Responsibility (Csr) And Longevity Of Firms?


Author Info

  • Jean-Michel Sahuta
  • Sandrine Boulerne
  • Medhi Mili
  • Frédéric Teulon


The relation between company longevity and its performance is undeniable; however the relationship between sustainability and performance remains the subject of multiple studies which seem to confirm a positive link. But what type of relationship exists between a firm’s longevity and sustainability? In this paper, we demonstrate that the adoption of corporate social responsibility (CSR) principles explains this link. Therefore, sustainable development policies can create a rampart wall which protects firms against crisis through its three pillars (environmental, social and economic) and thus limit the number of enterprises which go bankrupt. This rampart wall would be even more effective if the principles of sustainable development which companies adopt were guided by a suitable mix of soft law and hard law.

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Bibliographic Info

Paper provided by Department of Research, Ipag Business School in its series Working Papers with number 2014-248.

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Length: 8 pages
Date of creation: 28 Apr 2014
Date of revision:
Handle: RePEc:ipg:wpaper:2014-248

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Keywords: longevity; CSR; crisis; performance; sustainable development.;

This paper has been announced in the following NEP Reports:


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  1. Gérard Charreaux, 1991. "Structure de propriété, relation d'agence et performance financière," Revue économique, Presses de Sciences-Po, vol. 0(3), pages 521-552.
  2. Christel Decock-Good, 2001. "L'engagement mécénique des entreprises:mesure de l'une des expressions de leur responsabilité sociétale," Revue Finance Contrôle Stratégie,, vol. 4(4), pages 29-57, December.
  3. Cohen, Boyd & Winn, Monika I., 2007. "Market imperfections, opportunity and sustainable entrepreneurship," Journal of Business Venturing, Elsevier, vol. 22(1), pages 29-49, January.
  4. Constantin Belu, 2009. "Ranking corporations based on sustainable and socially responsible practices. A data envelopment analysis (DEA) approach," Sustainable Development, John Wiley & Sons, Ltd., vol. 17(4), pages 257-268.
  5. Darren D. Lee & Robert W. Faff, 2009. "Corporate Sustainability Performance and Idiosyncratic Risk: A Global Perspective," The Financial Review, Eastern Finance Association, vol. 44(2), pages 213-237, 05.
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Cited by:
  1. Frédéric Teulon & Claude Alavoine & Guillaume Bigot & Dominique Bonet & Bernard Terrany, 2014. "Renverser les discriminations : la politique américaine de discrimination positive," Working Papers 2014-350, Department of Research, Ipag Business School.
  2. Kaies Samet & Frédéric Teulon, 2012. "Creative intelligence," International Journal of Behavioural Accounting and Finance, Inderscience Enterprises Ltd, vol. 3(3/4), pages 127-144.
  3. Boyer André & Chat Catherine & Scotto Marie José & Tiffon Hervé, 2014. "Les réseaux sociaux internes d’entreprise : L’expérience du Women in France Lab d’IBM," Working Papers 2014-419, Department of Research, Ipag Business School.


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