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Un Effet Moderateur Des Processus Cognitifs De L'Entrepreneur Sur Les Opportunites D'Affaires Situees Dans L'Espace Geographique

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  • Serge Lenga

    ()
    (ERSICOM - Equipe de Recherche sur les Systèmes d'Information et de Communication des Organisations et des Medias - Université Jean Moulin - Lyon III, CEREGE - Centre de Recherche en Gestion et Entrepreneuriat - Université Marien Ngouabi)

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    Abstract

    Le processus de création des entreprises se fonde sur les initiatives de l'entrepreneur vu comme le principal acteur des interactions situées cœur du milieu d'affaires. Il détermine la sélection de l'environnement dans lequel il souhaite développer les opportunités d'affaires repérées. Cette approche suppose que l'entrepreneur adapte son comportement en fonction de la perception et de l'interprétation des opportunités d'affaires qu'il découvre dans son environnement, à partir de ses propres capacités cognitives. La saisie des opportunités apparait donc comme un processus de construction cognitive qui engage les dimensions de l'espace géo-environnemental. Nous explorons les logiques de cette construction et nous proposons une interprétation de cette mise en scène pour la période allant de 2001 à 2009 sur le répertoire des entreprises créées et enregistrées dans les statistiques nationales congolaises.

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    Bibliographic Info

    Paper provided by HAL in its series Working Papers with number hal-00832027.

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    Date of creation: 22 May 2013
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    Handle: RePEc:hal:wpaper:hal-00832027

    Note: View the original document on HAL open archive server: http://hal.archives-ouvertes.fr/hal-00832027
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    Related research

    Keywords: Cognition Spatiale ; Environnement ; Opportunités d'affaires ; Géographie;

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    1. Baron, Robert A., 1998. "Cognitive mechanisms in entrepreneurship: why and when enterpreneurs think differently than other people," Journal of Business Venturing, Elsevier, vol. 13(4), pages 275-294, July.
    2. Yosem Companys & Jeffery McMullen, 2007. "Strategic Entrepreneurs at Work: The Nature, Discovery, and Exploitation of Entrepreneurial Opportunities," Small Business Economics, Springer, vol. 28(4), pages 301-322, April.
    3. Nadim Ahmad & Anders Hoffman, 2008. "A Framework for Addressing and Measuring Entrepreneurship," OECD Statistics Working Papers 2008/2, OECD Publishing.
    4. Baron, Robert A., 2004. "The cognitive perspective: a valuable tool for answering entrepreneurship's basic "why" questions," Journal of Business Venturing, Elsevier, vol. 19(2), pages 221-239, March.
    5. Guido Buenstorf, 2007. "Creation and Pursuit of Entrepreneurial Opportunities: An Evolutionary Economics Perspective," Small Business Economics, Springer, vol. 28(4), pages 323-337, April.
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