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Caracteristiques De L'Information, Surcharge D'Informations Et Qualite De La Decision

Author

Listed:
  • Philémon Rakotonjanahary

    (Service de l'enseignement des sciences comptables - HEC Montréal - HEC Montréal)

Abstract

Dans un contexte de surcharge d'informations, la psychologie cognitive nous apprend que le fait d'augmenter la quantité d'information disponible nuit à la qualité de la décision. Mais il est plus subtil de faire la distinction entre données pertinentes, redondantes et non pertinentes et d'examiner leurs effets respectifs sur la qualité de la décision. L'auteur pose l'hypothèse selon laquelle seules les données redondantes nuisent à la qualité de la décision. L'auteur s'est livré à une expérience dans le cadre de laquelle les sujets simulaient une décision de prêt commercial. La quantité de données disponibles a été manipulée de façon qu'elle soit faible, moyenne ou élevée, ce qui a donné lieu à trois versions de la demande de crédit. Les prêteurs prévoyaient la santé financière de six entreprises emprunteuses. L'expérience a permis de constater que l'augmentation de la quantité de données redondantes nuit à la qualité de la décision. Les résultats obtenus suggèrent qu'une stratégie d'information possible consiste à cibler les utilisateurs et à leur fournir seulement les données pertinentes à leur tâche. Les résultats démontrent aussi l'utilité des aides à la décision dans un contexte de surcharge d'informations.

Suggested Citation

  • Philémon Rakotonjanahary, 2002. "Caracteristiques De L'Information, Surcharge D'Informations Et Qualite De La Decision," Post-Print halshs-00584525, HAL.
    • Handle: RePEc:hal:journl:halshs-00584525
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00584525
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    References listed on IDEAS

    as
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