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I buy your product when I feel I know you: using blog disclosure to influence consumers

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  • Christel de Lassus

    (IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12)

  • Maria Mercanti-Guérin

    (LIRSA - Laboratoire interdisciplinaire de recherche en sciences de l'action - CNAM - Conservatoire National des Arts et Métiers [CNAM] - HESAM - HESAM Université - Communauté d'universités et d'établissements Hautes écoles Sorbonne Arts et métiers université)

Abstract

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Suggested Citation

  • Christel de Lassus & Maria Mercanti-Guérin, 2013. "I buy your product when I feel I know you: using blog disclosure to influence consumers," Post-Print hal-02054911, HAL.
    • Handle: RePEc:hal:journl:hal-02054911
    Note: View the original document on HAL open archive server: https://hal.science/hal-02054911
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    References listed on IDEAS

    as
    1. Balagué, Christine & de Valck, Kristine, 2013. "Using Blogs to Solicit Consumer Feedback: The Role of Directive Questioning Versus No Questioning," Journal of Interactive Marketing, Elsevier, vol. 27(1), pages 62-73.
    2. Christine Balague & Kristine de Valck, 2013. "Using Blogs to Solicit Consumer Feedback: The Role of Directive Questioning Versus No Questioning," Post-Print hal-00770934, HAL.
    3. Christine Balagué & Kristine de Valck, 2013. "Using blogs to solicit consumer feedback : the role of directive questioning versus no questioning," Post-Print hal-00763877, HAL.
    4. Alessandro Acquisti & Leslie K. John & George Loewenstein, 2013. "What Is Privacy Worth?," The Journal of Legal Studies, University of Chicago Press, vol. 42(2), pages 249-274.
    5. Gachoucha Kretz, 2010. ""Pixelize Me!": A Semiotic Approach of Self-digitalization in Fashion Blogs," Post-Print hal-00577792, HAL.
    6. B. Bartikowski & Jean-Louis Chandon & Brigitte Muller, 2010. "Mesurer la confiance des internautes : adaptation de McKnight, Choudhury and Kacmar," Post-Print hal-00963558, HAL.
    7. Peltier, James W. & Milne, George R. & Phelps, Joseph E., 2009. "Information Privacy Research: Framework for Integrating Multiple Publics, Information Channels, and Responses," Journal of Interactive Marketing, Elsevier, vol. 23(2), pages 191-205.
    8. Moon, Youngme, 2000. "Intimate Exchanges: Using Computers to Elicit Self-Disclosure from Consumers," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 26(4), pages 323-339, March.
    Full references (including those not matched with items on IDEAS)

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