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Les Evaluations Sociales en Stratégie : Légitimité, Réputation, Statut, Stigmate et Cie

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  • Thomas Roulet

    (CAM - University of Cambridge [UK])

Abstract

Ce chapitre se focalise sur les évaluations sociales des organisations – les cadres conceptuels qui permettent de comprendre la façon dont les organisations sont perçues et comment cela affecte en retour leurs relations avec les parties prenantes. Nous explorons les différences entre évaluations sociales positives – légitimité, statut et réputation – et négatives telles le stigmate ou la désapprobation. Au-delà du niveau organisationnel, ces concepts ont été analysés à d'autres niveaux avec des travaux se focalisant sur les groupes ou les individus. Nous discutons ensuite des implications méthodologiques de l'étude des évaluations sociales, ainsi que des pistes futures de recherche dans ce domaine.

Suggested Citation

  • Thomas Roulet, 2019. "Les Evaluations Sociales en Stratégie : Légitimité, Réputation, Statut, Stigmate et Cie," Post-Print hal-01970557, HAL.
    • Handle: RePEc:hal:journl:hal-01970557
    Note: View the original document on HAL open archive server: https://hal.science/hal-01970557
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