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Market Power in Direct Marketing of Fresh Produce: Community Supported Agriculture Farms

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  • Lass, Daniel A.
  • Lavoie, Nathalie
  • Fetter, T. Robert

Abstract

CSA farms establish a loyal customer base and, potentially, market power. A new empirical industrial organization (NEIO) approach and survey data from Northeast CSA farms are used to determine whether CSA farms have market power and the extent to which they exercise their market power. Results suggest CSA farms exert about two percent of their potential monopoly power.

Suggested Citation

  • Lass, Daniel A. & Lavoie, Nathalie & Fetter, T. Robert, 2005. "Market Power in Direct Marketing of Fresh Produce: Community Supported Agriculture Farms," Working Paper Series 14514, University of Massachusetts, Amherst, Department of Resource Economics.
    • Handle: RePEc:ags:umamwp:14514
    DOI: 10.22004/ag.econ.14514
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    References listed on IDEAS

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    Cited by:

    1. Argyropoulou Maria & Argyropoulou Rachel & Folinas Dimitris & Misopoulos Fotios & Najacaj Suela, 2019. "Procurement in Short Supply Chains: Lessons Learned from the Tourism Industry," International Journal of Business and Economic Sciences Applied Research (IJBESAR), International Hellenic University (IHU), Kavala Campus, Greece (formerly Eastern Macedonia and Thrace Institute of Technology - EMaTTech), vol. 12(2), pages 72-80, December.
    2. Mark Paul, 2016. "Farmer Perspectives on Livelihoods Within Community Supported Agriculture," UMASS Amherst Economics Working Papers 2016-13, University of Massachusetts Amherst, Department of Economics.
    3. Nguyen Thi Tuoi & Nguyen Phu Son & Pham Le Thong, 2021. "Estimating the Market Power of Traders in the Arabica Coffee Value Chain in Lam Dong, Vietnam," International Journal of Economics and Financial Research, Academic Research Publishing Group, vol. 7(3), pages 102-108, 09-2021.
    4. Punnaros Pisarn & Man-Keun Kim & Shang-Ho Yang, 2020. "A Potential Sustainable Pathway for Community-Supported Agriculture in Taiwan: The Consumer Perspective in a Farmers’ Market," Sustainability, MDPI, vol. 12(21), pages 1-18, October.
    5. Ronaldo Tavares Souza, 2020. "Box-scheme as alternative food network—the economic integration between consumers and producers," Agricultural and Food Economics, Springer;Italian Society of Agricultural Economics (SIDEA), vol. 8(1), pages 1-25, December.

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