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Corporate social responsibility: individual, institutional and systemic perspectives

In: Handbook on Ethics and Marketing

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  • Thomas Beschorner
  • Thomas Hajduk
  • Christoph Schank

Abstract

Exploring both the theoretical and the applied aspects of the role ethics plays in marketing, this Handbook analyzes key issues in order to advance our understanding and provide an overview of the state of the art in this vital field.

Suggested Citation

  • Thomas Beschorner & Thomas Hajduk & Christoph Schank, 2015. "Corporate social responsibility: individual, institutional and systemic perspectives," Chapters, in: Handbook on Ethics and Marketing, chapter 13, pages 263-283, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:14834_13
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    References listed on IDEAS

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    1. Alchian, Armen A & Demsetz, Harold, 1972. "Production , Information Costs, and Economic Organization," American Economic Review, American Economic Association, vol. 62(5), pages 777-795, December.
    2. Geoffrey M. Hodgson, 1998. "The Approach of Institutional Economics," Journal of Economic Literature, American Economic Association, vol. 36(1), pages 166-192, March.
    3. Carroll, Archie B., 1991. "The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders," Business Horizons, Elsevier, vol. 34(4), pages 39-48.
    4. Scherer, Andreas Georg & Palazzo, Guido & Baumann, Dorothée, 2006. "Global Rules and Private Actors: Toward a New Role of the Transnational Corporation in Global Governance," Business Ethics Quarterly, Cambridge University Press, vol. 16(4), pages 505-532, October.
    5. Schwartz, Mark S. & Carroll, Archie B., 2003. "Corporate Social Responsibility: A Three-Domain Approach," Business Ethics Quarterly, Cambridge University Press, vol. 13(4), pages 503-530, October.
    6. Julia Roloff, 2008. "Learning from Multi-Stakeholder Networks: Issue-Focussed Stakeholder Management," Journal of Business Ethics, Springer, vol. 82(1), pages 233-250, September.
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