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Klaus-Peter Wiedmann

Personal Details

First Name:Klaus-Peter
Middle Name:
Last Name:Wiedmann
Suffix:
RePEc Short-ID:pdr133
[This author has chosen not to make the email address public]
http://m2.uni-hannover.de
Königsworther Platz 1 30167 Hannover
+49-511-762-4862

Affiliation

Wirtschaftswissenschaftliche Fakultät
Leibniz Universität Hannover

Hannover, Germany
http://www.wiwi.uni-hannover.de/
RePEc:edi:fwhande (more details at EDIRC)

Research output

as
Jump to: Working papers Articles Chapters Books

Working papers

  1. Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs, 2013. "A cross-cultural exploratory content analysis of the perception of luxury from six countries," Post-Print hal-00956659, HAL.
  2. Raffaele Donvito & Gaetano Aiello & Bruno Godey & Daniele Pederzoli & Klaus-Peter Wiedmann & Nadine Hennigs & Christiane Klarmann & Priscilla Chan & Chris Halliburton, 2013. "Congruence between consumer, brand and store personality in luxury sector: the results of an international research," Post-Print hal-01078836, HAL.
  3. Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs, 2013. "An intercultural comparison of the perception of luxury by young consumers," Post-Print hal-01078807, HAL.
  4. Nadine Hennigs & Klaus-Peter Wiedmann & Christiane Klarmann & Suzane Strehlau & Bruno Godey & Daniele Pederzoli & Agnes Neulinger & Kartik Dave & Gaetano Aiello & Raffaele Donvito & Koyama Taro & Jank, 2012. "What is the value of luxury? A cross-cultural consumer perspective," Post-Print hal-00779336, HAL.
  5. Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs & Rahul Singh, 2012. "Does image-congruence enhance the purchase of luxury brands?," Post-Print hal-01078819, HAL.
  6. Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann, 2010. "Luxury brand and country of origin effect : results of an international empirical study," Post-Print hal-00565526, HAL.
  7. Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann, 2009. "An international perspective on luxury brand and country of origin effect," Post-Print hal-00565479, HAL.
  8. Gaetano Aiello & Raffaele Donvito & Daniele Pederzoli & Bruno Godey & Klaus-Peter Wiedmann & Nadine Hennigs & Astrid Siebels, 2007. "Le percezioni del concetto di lusso nei giovani. Un’analisi comparata a livello internazionale," Post-Print hal-01078307, HAL.

Articles

  1. Haase, Janina & Wiedmann, Klaus-Peter & Labenz, Franziska, 2022. "Brand hate, rage, anger & co.: Exploring the relevance and characteristics of negative consumer emotions toward brands," Journal of Business Research, Elsevier, vol. 152(C), pages 1-16.
  2. Donvito, Raffaele & Aiello, Gaetano & Grazzini, Laura & Godey, Bruno & Pederzoli, Daniele & Wiedmann, Klaus-Peter & Halliburton, Chris & Chan, Priscilla & Tsuchiya, Junji & Skorobogatykh, Irina Ivanov, 2020. "Does personality congruence explain luxury brand attachment? The results of an international research study," Journal of Business Research, Elsevier, vol. 120(C), pages 462-472.
  3. Haase, Janina & Wiedmann, Klaus-Peter, 2020. "The implicit sensory association test (ISAT): A measurement approach for sensory perception," Journal of Business Research, Elsevier, vol. 109(C), pages 236-245.
  4. Bettels, Jannick & Wiedmann, Klaus-Peter, 2019. "Brand logo symmetry and product design: The spillover effects on consumer inferences," Journal of Business Research, Elsevier, vol. 97(C), pages 1-9.
  5. Balderjahn, Ingo & Peyer, Mathias & Seegebarth, Barbara & Wiedmann, Klaus-Peter & Weber, Anja, 2018. "The many faces of sustainability-conscious consumers: A category-independent typology," Journal of Business Research, Elsevier, vol. 91(C), pages 83-93.
  6. Klaus-Peter Wiedmann & Franziska Labenz & Janina Haase & Nadine Hennigs, 2018. "The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength," Journal of Brand Management, Palgrave Macmillan, vol. 25(2), pages 101-118, March.
  7. Guido Berens & Klaus-Peter Wiedmann, 2017. "The Reputation Community," Corporate Reputation Review, Palgrave Macmillan, vol. 20(3), pages 159-160, November.
  8. Klaus-Peter Wiedmann, 2017. "Future Research Directions Based on a Critical Assessment of Reputation Management in Practice: A German Perspective," Corporate Reputation Review, Palgrave Macmillan, vol. 20(3), pages 217-223, November.
  9. Jan C. L. König & Klaus-Peter Wiedmann & Nadine Hennigs & Janina Haase, 2016. "The legends of tomorrow: A semiotic approach towards a brand myth of luxury heritage," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 26(2), pages 198-215, March.
  10. Barbara Seegebarth & Mathias Peyer & Ingo Balderjahn & Klaus-Peter Wiedmann, 2016. "The Sustainability Roots of Anticonsumption Lifestyles and Initial Insights Regarding Their Effects on Consumers' Well-Being," Journal of Consumer Affairs, Wiley Blackwell, vol. 50(1), pages 68-99, March.
  11. Ingo Balderjahn & Anja Buerke & Manfred Kirchgeorg & Mathias Peyer & Barbara Seegebarth & Klaus-Peter Wiedmann, 2013. "Consciousness for sustainable consumption: scale development and new insights in the economic dimension of consumers’ sustainability," AMS Review, Springer;Academy of Marketing Science, vol. 3(4), pages 181-192, December.
  12. Wiedmann, Klaus-Peter & Hennigs, Nadine & Pankalla, Lars & Kassubek, Martin & Seegebarth, Barbara, 2011. "Adoption barriers and resistance to sustainable solutions in the automotive sector," Journal of Business Research, Elsevier, vol. 64(11), pages 1201-1206.
  13. Klaus-Peter Wiedmann & Holger Buxel, 2009. "Configuring performance measurement scorecards for Crm," Micro & Macro Marketing, Società editrice il Mulino, issue 3, pages 417-440.

Chapters

  1. Christiane Klarmann & Klaus-Peter Wiedmann & Nadine Hennigs, 2013. "Luxury Longing and Counterfeit Complicity: A Consumer Typology based on the Perception of Luxury Value and Counterfeit Risk," Springer Books, in: Klaus-Peter Wiedmann & Nadine Hennigs (ed.), Luxury Marketing, edition 127, chapter 15, pages 261-277, Springer.
  2. Nadine Hennigs & Klaus-Peter Wiedmann & Steffen Schmidt & Sascha Langner & Thomas Wüstefeld, 2013. "Managing the Value of Luxury: The Effect of Brand Luxury Perception on Brand Strength," Springer Books, in: Klaus-Peter Wiedmann & Nadine Hennigs (ed.), Luxury Marketing, edition 127, chapter 19, pages 341-357, Springer.
  3. Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs, 2013. "An Intercultural Comparison of the Perception of Luxury by Young Consumers," Springer Books, in: Klaus-Peter Wiedmann & Nadine Hennigs (ed.), Luxury Marketing, edition 127, chapter 4, pages 57-76, Springer.
  4. Stefan Behrens & Klaus-Peter Wiedmann & Nadine Hennigs, 2013. "Wine as Luxury Experience: A Taxonomy of Consumers Based on Best-Worst Scaling," Springer Books, in: Klaus-Peter Wiedmann & Nadine Hennigs (ed.), Luxury Marketing, edition 127, chapter 22, pages 395-416, Springer.
  5. Klaus-Peter Wiedmann & Nadine Hennigs, 2013. "Placing Luxury Marketing on the Research Agenda Not Only for the Sake of Luxury – An Introduction," Springer Books, in: Klaus-Peter Wiedmann & Nadine Hennigs (ed.), Luxury Marketing, edition 127, chapter 1, pages 3-17, Springer.
  6. Nadine Hennigs & Klaus-Peter Wiedmann & Christiane Klarmann, 2013. "Consumer Value Perception of Luxury Goods: A Cross-Cultural and Cross-Industry Comparison," Springer Books, in: Klaus-Peter Wiedmann & Nadine Hennigs (ed.), Luxury Marketing, edition 127, chapter 5, pages 77-99, Springer.
  7. Klaus-Peter Wiedmann & Nadine Hennigs & Steffen Schmidt & Thomas Wüstefeld, 2012. "The Perceived Value of Brand Heritage and Brand Luxury," Springer Books, in: Adamantios Diamantopoulos & Wolfgang Fritz & Lutz Hildebrandt (ed.), Quantitative Marketing and Marketing Management, edition 127, chapter 7, pages 563-583, Springer.

Books

  1. Klaus-Peter Wiedmann & Nadine Hennigs (ed.), 2013. "Luxury Marketing," Springer Books, Springer, edition 127, number 978-3-8349-4399-6, December.

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