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A computational theory of enterprise transformation

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  • Zhongyuan Yu
  • William B. Rouse
  • Nicoleta Serban

Abstract

This paper translates a qualitative theory of enterprise transformation into a quantitative, mathematical theory. This enables computational exploration of the phenomena outlined in the theory, as well as the sensitivity of these phenomena to a range of parameters intended to reflect the elements of the theory. The overall question addressed is, “What should an enterprise do in response to perceptions of impending substantial change?” A mixture of three types of responses is considered—predict better, learn faster, and act faster. As these responses all require investments, it is not the case that an enterprise should always pursue all of them. Indeed, there are conditions under which an enterprise should not pursue any of them. This paper elaborates the nature of these conditions, explains why they arise, and discusses the implications for enterprises entertaining transformation. © 2011 Wiley Periodicals, Inc.

Suggested Citation

  • Zhongyuan Yu & William B. Rouse & Nicoleta Serban, 2011. "A computational theory of enterprise transformation," Systems Engineering, John Wiley & Sons, vol. 14(4), pages 441-454, December.
  • Handle: RePEc:wly:syseng:v:14:y:2011:i:4:p:441-454
    DOI: 10.1002/sys.20188
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    References listed on IDEAS

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    1. Dan Schendel & G. Richard Patton, 1978. "A Simultaneous Equation Model of Corporate Strategy," Management Science, INFORMS, vol. 24(15), pages 1611-1621, November.
    2. William B. Rouse, 2005. "A theory of enterprise transformation," Systems Engineering, John Wiley & Sons, vol. 8(4), pages 279-295.
    3. Edward S. Hanawalt & William B. Rouse, 2010. "Car wars: Factors underlying the success or failure of new car programs," Systems Engineering, John Wiley & Sons, vol. 13(4), pages 389-404, December.
    4. Henry Mintzberg, 1978. "Patterns in Strategy Formation," Management Science, INFORMS, vol. 24(9), pages 934-948, May.
    5. Kathleen M. Eisenhardt & Jeffrey A. Martin, 2000. "Dynamic capabilities: what are they?," Strategic Management Journal, Wiley Blackwell, vol. 21(10‐11), pages 1105-1121, October.
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