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The platform business model and business ecosystem: quality management and revenue structures

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  • Junic Kim

Abstract

A platform is a two-sided market. It is an environment established to allow multiple groups such as suppliers and consumers to exchange their views for fair transactions. Platforms evolve through the connection and interaction of participants, and act as ecosystems of coexistence that can provide values and benefits to all participants. Care must be taken in building such a business ecosystem to successfully stabilize the platform model. This research indicates how a business ecosystem can be constructed by analysing quality management and revenue structures – core elements in any platform business model with a distinct group of users on either side. Through 12 case studies using 30 in-depth interviews and 2 focus group interviews, this research suggests the conceptual framework, ‘12 different types of quality management and revenue structure strategies’. These will serve as the conceptual framework from which to build platform business model ecosystems.

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  • Junic Kim, 2016. "The platform business model and business ecosystem: quality management and revenue structures," European Planning Studies, Taylor & Francis Journals, vol. 24(12), pages 2113-2132, December.
    • Handle: RePEc:taf:eurpls:v:24:y:2016:i:12:p:2113-2132
    DOI: 10.1080/09654313.2016.1251882
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    References listed on IDEAS

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    1. Kevin J. Boudreau & Andrei Hagiu, 2009. "Platform Rules: Multi-Sided Platforms as Regulators," Chapters, in: Annabelle Gawer (ed.), Platforms, Markets and Innovation, chapter 7, Edward Elgar Publishing.
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    Cited by:

    1. Junic Kim, 2018. "Platform Adoption Factors in the Internet Industry," Sustainability, MDPI, vol. 10(9), pages 1-12, September.
    2. Kim, Junic, 2021. "Platform quality factors influencing content providers’ loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 60(C).
    3. Kapoor, Kawaljeet & Ziaee Bigdeli, Ali & Dwivedi, Yogesh K. & Schroeder, Andreas & Beltagui, Ahmad & Baines, Tim, 2021. "A socio-technical view of platform ecosystems: Systematic review and research agenda," Journal of Business Research, Elsevier, vol. 128(C), pages 94-108.
    4. Ming-Kuen Chen & Shih-Wei Wu & Ya-Ping Huang & Feng-Ju Chang, 2022. "The Key Success Factors for the Operation of SME Cluster Business Ecosystem," Sustainability, MDPI, vol. 14(14), pages 1-14, July.
    5. Huiyan Zhao & Haijun Wang & Shutong Jin & Zitong He, 2023. "Evolutionary Game and Simulation Analysis of Collaborative Innovation Mechanisms of Industrial Internet Platform-Based Ecosystem," Sustainability, MDPI, vol. 15(6), pages 1-19, March.
    6. Minhyuk Sur & Deok-Joo Lee & Kyung-Taek Kim, 2019. "Optimal revenue sharing in platform markets: a Stackelberg model," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 18(4), pages 317-331, August.
    7. Junic Kim & Jaewook Yoo, 2019. "Platform Growth Model: The Four Stages of Growth Model," Sustainability, MDPI, vol. 11(20), pages 1-16, October.
    8. Junic Kim & Kelly Ashihara, 2020. "National Disaster Management System: COVID-19 Case in Korea," IJERPH, MDPI, vol. 17(18), pages 1-18, September.
    9. Lian, Jiunn-Woei, 2021. "Determinants and consequences of service experience toward small retailer platform business model: Stimulus–organism–response perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 62(C).
    10. Alzahrani, Ahmed Ibrahim & Al-Samarraie, Hosam & Eldenfria, Atef & Dodoo, Joana Eva & Alalwan, Nasser, 2022. "Users’ intention to continue using mHealth services: A DEMATEL approach during the COVID-19 pandemic," Technology in Society, Elsevier, vol. 68(C).
    11. Silvia Blasi & Silvia Rita Sedita, 2020. "The diffusion of a policy innovation in the energy sector: evidence from the collective switching case in Europe," Industry and Innovation, Taylor & Francis Journals, vol. 27(6), pages 680-704, June.
    12. Wu Zhao & AnQi Wang & Yun Chen, 2019. "How to Maintain the Sustainable Development of a Business Platform: A Case Study of Pinduoduo Social Commerce Platform in China," Sustainability, MDPI, vol. 11(22), pages 1-26, November.

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