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Does a marching band impact college Football game attendance? A panel study of Division II

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  • Paul A. Natke
  • Elizabeth A. Thomas

Abstract

Marching bands are an integral part of the college football game-day experience by increasing both the quantity and quality of entertainment. Academic music programs could enhance a band’s entertainment value via better-trained members and recruitment of more highly skilled musicians. The impact of these influences on game-day attendance is explored using data from nine years of regular season games in Division II. The regression model controls for economic factors, home-team performance, demographic influences and game characteristics and employs boot-strap clustering methods for calculating standard errors of coefficients. Results suggest that a marching band, the existence of an academic music program and being a historically black college each exerts an independent positive impact on attendance after controlling for all other factors.

Suggested Citation

  • Paul A. Natke & Elizabeth A. Thomas, 2019. "Does a marching band impact college Football game attendance? A panel study of Division II," Applied Economics Letters, Taylor & Francis Journals, vol. 26(16), pages 1354-1357, September.
  • Handle: RePEc:taf:apeclt:v:26:y:2019:i:16:p:1354-1357
    DOI: 10.1080/13504851.2018.1558339
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    References listed on IDEAS

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    5. Robert Baade & Robert Baumann & Victor Matheson, 2007. "Down, Set, Hike: The Economic Impact of College Football Games on Local Economies," Working Papers 0702, College of the Holy Cross, Department of Economics.
    6. Mark D. Groza, 2010. "NCAA conference realignment and football game day attendance," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 31(8), pages 517-529, December.
    7. Robert A. Baade & Robert W. Baumann & Victor A. Matheson, 2008. "Assessing the Economic Impact of College Football Games on Local Economies," Journal of Sports Economics, , vol. 9(6), pages 628-643, December.
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