Innovations in service business. An introduction to the special issue from the Global Entrepreneurship and Services Conference, Taiwan, 2011
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DOI: 10.1007/s11628-012-0159-5
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Cited by:
- Liang-Chuan Wu & Ivan Shih, 2014. "The product development process of an enterprise from an SSME perspective," Service Business, Springer;Pan-Pacific Business Association, vol. 8(1), pages 29-50, March.
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Keywords
Brand equity; Customer satisfaction; Internal service quality; Servitization; Social networking;All these keywords.
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