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The impact of diversity of innovation channels on innovation performance in service firms

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  • Insu Cho
  • Heejun Park
  • Jeongil Choi

Abstract

This study empirically analyzes the impact of the diversity of three channel types (the information search, technology acquisition, and collaboration channels) on four types of innovation (service, process, organization, and marketing) performance using data from a sample of service firms of the Korean innovation survey. The results of this study indicate that innovative service firms tend to rely heavily on the diversity of information search channels for all four types of innovation performance, while their reliance on the diversity of the technology acquisition channel and collaboration channel is considerably low. The results contribute to a deeper understanding of channel management strategies for better service performance. Copyright Springer-Verlag 2011

Suggested Citation

  • Insu Cho & Heejun Park & Jeongil Choi, 2011. "The impact of diversity of innovation channels on innovation performance in service firms," Service Business, Springer;Pan-Pacific Business Association, vol. 5(3), pages 277-294, September.
    • Handle: RePEc:spr:svcbiz:v:5:y:2011:i:3:p:277-294
    DOI: 10.1007/s11628-011-0114-x
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    3. La Anh Duc & Nguyen Dinh Tho & Dilupa Nakandala & Yi-Chen Lan, 2020. "Team innovation in retail services: the role of ambidextrous leadership and team learning," Service Business, Springer;Pan-Pacific Business Association, vol. 14(1), pages 167-186, March.
    4. Ying-Jiun Hsieh & Lan-Ying Huang & Chi-Tai Wang, 2012. "A framework for the selection of Six Sigma projects in services: case studies of banking and health care services in Taiwan," Service Business, Springer;Pan-Pacific Business Association, vol. 6(2), pages 243-264, June.
    5. Carlos Martin-Rios & Eva Parga-Dans & Susana Pasamar, 2019. "Innovation strategies and complementarity between innovation activities: the case of commercial archaeological firms," Service Business, Springer;Pan-Pacific Business Association, vol. 13(4), pages 695-713, December.
    6. Yongfei Li & Sang-Gun Lee & Myungjai Kong, 2019. "The industrial impact and competitive advantage of China’s ICT industry," Service Business, Springer;Pan-Pacific Business Association, vol. 13(1), pages 101-127, March.
    7. Chung-Jen Wang & Chang-Yen Tsai, 2014. "Managing innovation and creativity in organizations: an empirical study of service industries in Taiwan," Service Business, Springer;Pan-Pacific Business Association, vol. 8(2), pages 313-335, June.
    8. Heuschneider, Sara & Herstatt, Cornelius, 2016. "External search for exploration of future discontinuities and trends: Implications from the literature using co-citation and content analysis," Working Papers 92, Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management.
    9. Maria de Lurdes Calisto & Soumodip Sarkar, 2017. "Innovation and corporate entrepreneurship in service businesses," Service Business, Springer;Pan-Pacific Business Association, vol. 11(3), pages 581-600, September.
    10. Pedro Guedes de Carvalho & Zélia Serrasqueiro & Paulo Maças Nunes, 2013. "Profitability determinants of fitness SMEs: Empirical evidence from Portugal using panel data," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 15(34), pages 417-430, June.
    11. Alexandre Momparler & Carlos Lassala & Domingo Ribeiro, 2013. "Efficiency in banking services: a comparative analysis of Internet-primary and branching banks in the US," Service Business, Springer;Pan-Pacific Business Association, vol. 7(4), pages 641-663, December.
    12. Suk Bong Choi & Jin Min Kim, 2018. "A comparative analysis of electronic service quality in the online open market and social commerce: the case of Korean young adults," Service Business, Springer;Pan-Pacific Business Association, vol. 12(2), pages 403-433, June.
    13. Mario Corona & Youngjung Geum & Sungjoo Lee, 2017. "Patterns of Protecting Both Technological and Nontechnological Innovation for Service Offerings: Case of the Video-Game Industry," Service Science, INFORMS, vol. 9(3), pages 192-204, September.
    14. Sang-Gun Lee & Byeonghwa Park & Si-Hyeon Kim & Hong-Hee Lee, 2012. "Innovation and imitation effects in the mobile telecommunication service market," Service Business, Springer;Pan-Pacific Business Association, vol. 6(3), pages 265-278, September.
    15. Ta-Wei Tang & Michael Wang & Ya-Yun Tang, 2015. "Developing service innovation capability in the hotel industry," Service Business, Springer;Pan-Pacific Business Association, vol. 9(1), pages 97-113, March.

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