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A comment on privacy

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  • David W. Stewart

    (Loyola Marymount University)

Abstract

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  • David W. Stewart, 2017. "A comment on privacy," Journal of the Academy of Marketing Science, Springer, vol. 45(2), pages 156-159, March.
    • Handle: RePEc:spr:joamsc:v:45:y:2017:i:2:d:10.1007_s11747-016-0504-7
    DOI: 10.1007/s11747-016-0504-7
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    References listed on IDEAS

    as
    1. Kelly D. Martin & Patrick E. Murphy, 2017. "The role of data privacy in marketing," Journal of the Academy of Marketing Science, Springer, vol. 45(2), pages 135-155, March.
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    Citations

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    Cited by:

    1. Ringler, Christine & Jones, Carol L. Esmark & Stevens, Jennifer L., 2022. "The Ostrich effect: Feeling hidden amidst the ambient sound of human voices," Journal of Retailing, Elsevier, vol. 98(4), pages 593-610.
    2. Felipe Thomaz & Carolina Salge & Elena Karahanna & John Hulland, 2020. "Learning from the Dark Web: leveraging conversational agents in the era of hyper-privacy to enhance marketing," Journal of the Academy of Marketing Science, Springer, vol. 48(1), pages 43-63, January.
    3. Bleier, Alexander & Goldfarb, Avi & Tucker, Catherine, 2020. "Consumer privacy and the future of data-based innovation and marketing," International Journal of Research in Marketing, Elsevier, vol. 37(3), pages 466-480.
    4. Gil Appel & Lauren Grewal & Rhonda Hadi & Andrew T. Stephen, 2020. "The future of social media in marketing," Journal of the Academy of Marketing Science, Springer, vol. 48(1), pages 79-95, January.
    5. Erik Hermann, 2022. "Leveraging Artificial Intelligence in Marketing for Social Good—An Ethical Perspective," Journal of Business Ethics, Springer, vol. 179(1), pages 43-61, August.
    6. Martin, Kelly D. & Kim, Jisu J. & Palmatier, Robert W. & Steinhoff, Lena & Stewart, David W. & Walker, Beth A. & Wang, Yonggui & Weaven, Scott K., 2020. "Data Privacy in Retail," Journal of Retailing, Elsevier, vol. 96(4), pages 474-489.
    7. Beke, Frank T. & Eggers, Felix & Verhoef, Peter C. & Wieringa, Jaap E., 2022. "Consumers’ privacy calculus: The PRICAL index development and validation," International Journal of Research in Marketing, Elsevier, vol. 39(1), pages 20-41.
    8. Girish N. Punj, 2019. "Understanding individuals’ intentions to limit online personal information disclosures to protect their privacy: implications for organizations and public policy," Information Technology and Management, Springer, vol. 20(3), pages 139-151, September.

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