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Soft modelling in risk communication and management: examples in handling food risk

Author

Listed:
  • S French

    (University of Manchester)

  • A J Maule

    (Leeds University)

  • G Mythen

    (Manchester Metropolitan University)

Abstract

Our aim in this paper is to explore the use of soft modelling in an integrated risk communication and management process for managing uncertainties and ‘scares’ in the public domain, particularly in the area of food risk and safety. Much has been written in the past 20 years on the issues relating to the management and communication of food risks and safety issues to the public. Most of this research has been based upon post hoc studies of what went wrong—or, occasionally, right. Here we survey those findings briefly, and draw these into a general framework for risk management and communication. By integrating these into a coherent common framework, we believe that public authorities, food producers and industry may develop more effective strategies for managing and communicating risks which, in turn, will enable the public to make more informed decisions on their diet.

Suggested Citation

  • S French & A J Maule & G Mythen, 2005. "Soft modelling in risk communication and management: examples in handling food risk," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 56(8), pages 879-888, August.
    • Handle: RePEc:pal:jorsoc:v:56:y:2005:i:8:d:10.1057_palgrave.jors.2601901
    DOI: 10.1057/palgrave.jors.2601901
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    References listed on IDEAS

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    1. Baruch Fischhoff, 1995. "Risk Perception and Communication Unplugged: Twenty Years of Process," Risk Analysis, John Wiley & Sons, vol. 15(2), pages 137-145, April.
    2. D. R. Cox & S. C. Darby, 2003. "The communication of risk," Journal of the Royal Statistical Society Series A, Royal Statistical Society, vol. 166(2), pages 203-204, June.
    3. Simon French, 2003. "Modelling, making inferences and making decisions: The roles of sensitivity analysis," TOP: An Official Journal of the Spanish Society of Statistics and Operations Research, Springer;Sociedad de Estadística e Investigación Operativa, vol. 11(2), pages 229-251, December.
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    Cited by:

    1. Simon French & Nikolaos Argyris, 2018. "Decision Analysis and Political Processes," Decision Analysis, INFORMS, vol. 15(4), pages 208-222, December.
    2. K N Papamichail & G Alves & S French & J B Yang & R Snowdon, 2007. "Facilitation practices in decision workshops," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 58(5), pages 614-632, May.
    3. Simon French & David Rios Insua & Fabrizio Ruggeri, 2007. "e -Participation and Decision Analysis," Decision Analysis, INFORMS, vol. 4(4), pages 211-226, December.
    4. Wentholt, M.T.A. & Rowe, G. & König, A. & Marvin, H.J.P. & Frewer, L.J., 2009. "The views of key stakeholders on an evolving food risk governance framework: Results from a Delphi study," Food Policy, Elsevier, vol. 34(6), pages 539-548, December.

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