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Analysis of Regional Imbalance of E-commerce in China

Author

Listed:
  • Wenjing Cai

    (School of Public Affairs, University of Science and Technology of China,No. 96, Jinzhai Road, 230026 Hefei, China)

  • Wei Song

    (School of Public Affairs, University of Science and Technology of China,No. 96, Jinzhai Road, 230026 Hefei, China)

  • ShuLiang Zhao

    (School of Public Affairs, University of Science and Technology of China,No. 96, Jinzhai Road, 230026 Hefei, China)

Abstract

With the rapid development of knowledge economy in the 21st century, e-commerce is undoubtedly a more popular topic, with high efficiency and low cost in all areas. However, regional imbalance of e-commerce is a new problem in China. In this paper, we present an explanation from eight perspectives to analyze the causes of this phenomenon: economic level, Internet penetration, government policy, credit system, logistics, enterprise participation, talent, and customers’ attitude. Based on analysis of the reasons for the regional imbalance of e-commerce, this paper puts forth suggestions for future developing e-commerce in the three different areas.

Suggested Citation

  • Wenjing Cai & Wei Song & ShuLiang Zhao, 2012. "Analysis of Regional Imbalance of E-commerce in China," International Journal of Business and Social Research, LAR Center Press, vol. 2(4), pages 322-336, August.
  • Handle: RePEc:lrc:larijb:v:2:y:2012:i:4:p:322-336
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    References listed on IDEAS

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