IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v15y2022i1p430-d1016397.html
   My bibliography  Save this article

Tell Me What You Waste and I’ll Tell You Who You Are: An Eight-Country Comparison of Consumers’ Food Waste Habits

Author

Listed:
  • Elisa Iori

    (Department of Agricultural and Food Sciences, University of Bologna, 40127 Bologna, Italy)

  • Matteo Masotti

    (Department of Agricultural and Food Sciences, University of Bologna, 40127 Bologna, Italy)

  • Luca Falasconi

    (Department of Agricultural and Food Sciences, University of Bologna, 40127 Bologna, Italy)

  • Enzo Risso

    (IPSOS s.r.l., via Tolmezzo 32, 20132 Milano, Italy)

  • Andrea Segrè

    (Department of Agricultural and Food Sciences, University of Bologna, 40127 Bologna, Italy)

  • Matteo Vittuari

    (Department of Agricultural and Food Sciences, University of Bologna, 40127 Bologna, Italy)

Abstract

Using an original survey conducted in eight countries in 2021 (Canada, China, Germany, Italy, Russia, Spain, the UK, and the USA), this study explored the relationship between household food waste and dietary habits through a cross-country comparative perspective. In total, 8000 questionnaires were recorded from samples representative of the adult population of each country through an online survey conducted between the 13th and the 24th of August. The questionnaires were developed from the Waste Watcher International Observatory on Food and Sustainability, an international study of the social, behavioral, and lifestyle dynamics behind household food waste. The relationships between the per capita self-reported amount of food waste (expressed in kilocalories) and self-declared dietary habits (traditional, healthy and sustainable, vegetarian, smart, and confused) were estimated using multiple linear regression models. The results showed that smart diets are associated with higher values of food waste in Canada, Spain, the UK, and the USA. Vegetarian diets are associated with lower food waste values in China, Germany, the UK, and the USA, but not in Italy, Russia, and Spain. The share of the population adopting a smart diet was, on average, 2.7% of the sample; therefore, interventions for food waste reduction should focus on these specific types of consumers, who are often associated with larger amounts of food waste.

Suggested Citation

  • Elisa Iori & Matteo Masotti & Luca Falasconi & Enzo Risso & Andrea Segrè & Matteo Vittuari, 2022. "Tell Me What You Waste and I’ll Tell You Who You Are: An Eight-Country Comparison of Consumers’ Food Waste Habits," Sustainability, MDPI, vol. 15(1), pages 1-27, December.
  • Handle: RePEc:gam:jsusta:v:15:y:2022:i:1:p:430-:d:1016397
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/15/1/430/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/2071-1050/15/1/430/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Min, Shi & Wang, Xiaobing & Yu, Xiaohua, 2021. "Does dietary knowledge affect household food waste in the developing economy of China?," Food Policy, Elsevier, vol. 98(C).
    2. Qi, Danyi & Li, Ran & Penn, Jerrod & Houghtaling, Bailey & Prinyawiwatkul, Witoon & Roe, Brian E., 2022. "Nudging greater vegetable intake and less food waste: A field experiment," Food Policy, Elsevier, vol. 112(C).
    3. Richter, Beate & Bokelmann, Wolfgang, 2017. "Explorative study about the analysis of storing, purchasing and wasting food by using household diaries," Resources, Conservation & Recycling, Elsevier, vol. 125(C), pages 181-187.
    4. Georgiana-Raluca Ladaru & Diana Maria Ilie & Maria Claudia Diaconeasa & Ionut Laurentiu Petre & Florian Marin & Valentin Lazar, 2020. "Influencing Factors of a Sustainable Vegetable Choice. The Romanian Consumers’ Case," Sustainability, MDPI, vol. 12(23), pages 1-20, November.
    5. Reynolds, Christian & Goucher, Liam & Quested, Tom & Bromley, Sarah & Gillick, Sam & Wells, Victoria K. & Evans, David & Koh, Lenny & Carlsson Kanyama, Annika & Katzeff, Cecilia & Svenfelt, Åsa & Jack, 2019. "Review: Consumption-stage food waste reduction interventions – What works and how to design better interventions," Food Policy, Elsevier, vol. 83(C), pages 7-27.
    6. I. D. Brouwer & M. J. Liere & A. Brauw & P. Dominguez-Salas & A. Herforth & G. Kennedy & C. Lachat & E. B. Omosa & E. F. Talsma & S. Vandevijvere & J. Fanzo & M. Ruel, 2021. "Reverse thinking: taking a healthy diet perspective towards food systems transformations," Food Security: The Science, Sociology and Economics of Food Production and Access to Food, Springer;The International Society for Plant Pathology, vol. 13(6), pages 1497-1523, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Lingfei Wang & Yuqin Yang & Guoyan Wang, 2022. "The Clean Your Plate Campaign: Resisting Table Food Waste in an Unstable World," Sustainability, MDPI, vol. 14(8), pages 1-17, April.
    2. Li Jia & Guanghua Qiao, 2022. "Quantification, Environmental Impact, and Behavior Management: A Bibliometric Analysis and Review of Global Food Waste Research Based on CiteSpace," Sustainability, MDPI, vol. 14(18), pages 1-24, September.
    3. Michele Pedrotti & Daniele Fattibene & Marta Antonelli & Bob Castelein, 2023. "Approaching Urban Food Waste in Low- and Middle-Income Countries: A Framework and Evidence from Case Studies in Kibera (Nairobi) and Dhaka," Sustainability, MDPI, vol. 15(4), pages 1-21, February.
    4. Faustine Régnier & Anne-Laure Dalstein & Clémence Rouballay & Louis Chauvel, 2022. "Eating in Season—A Lever of Sustainability? An Interview Study on the Social Perception of Seasonal Consumption," Sustainability, MDPI, vol. 14(9), pages 1-23, April.
    5. Qi, Danyi & Li, Ran & Penn, Jerrod & Houghtaling, Bailey & Prinyawiwatkul, Witoon & Roe, Brian E., 2021. "Does Nudging More Vegetable Consumption Result in More Waste? Evidence from a Randomized Dining Experiment," 2021 Annual Meeting, August 1-3, Austin, Texas 313980, Agricultural and Applied Economics Association.
    6. Chen Liu & Trung Thang Nguyen, 2020. "Evaluation of Household Food Waste Generation in Hanoi and Policy Implications towards SDGs Target 12.3," Sustainability, MDPI, vol. 12(16), pages 1-20, August.
    7. Cătălina Chinie & Isabelle Biclesanu & Francesco Bellini, 2021. "The Impact of Awareness Campaigns on Combating the Food Wasting Behavior of Consumers," Sustainability, MDPI, vol. 13(20), pages 1-17, October.
    8. Qi, Danyi & Li, Ran & Penn, Jerrod & Houghtaling, Bailey & Prinyawiwatkul, Witoon & Roe, Brian E., 2022. "Nudging greater vegetable intake and less food waste: A field experiment," Food Policy, Elsevier, vol. 112(C).
    9. Aleksander Buczacki & Bartłomiej Gładysz & Erika Palmer, 2021. "HoReCa Food Waste and Sustainable Development Goals—A Systemic View," Sustainability, MDPI, vol. 13(10), pages 1-16, May.
    10. Mariarosaria Lombardi & Marco Costantino, 2021. "A Hierarchical Pyramid for Food Waste Based on a Social Innovation Perspective," Sustainability, MDPI, vol. 13(9), pages 1-16, April.
    11. Oriana Gava & Fabio Bartolini & Francesca Venturi & Gianluca Brunori & Alberto Pardossi, 2020. "Improving Policy Evidence Base for Agricultural Sustainability and Food Security: A Content Analysis of Life Cycle Assessment Research," Sustainability, MDPI, vol. 12(3), pages 1-29, February.
    12. Maria Elena Latino & Marta Menegoli & Martina De Giovanni, 2021. "Evaluating the Sustainability Dimensions in the Food Supply Chain: Literature Review and Research Routes," Sustainability, MDPI, vol. 13(21), pages 1-25, October.
    13. Ioan Sebastian Brumă & Simona-Roxana Ulman & Cristina Cautisanu & Lucian Tanasă & Gabriel Vasile Hoha, 2021. "Sustainability in the Case of Small Vegetable Farmers: A Matrix Approach," Sustainability, MDPI, vol. 13(18), pages 1-32, September.
    14. Jian Liu & Yanjun Ren & Thomas Glauben, 2021. "The effect of income inequality on nutritional outcomes: Evidence from rural China," Journal of New Economy, Ural State University of Economics, vol. 22(3), pages 125-143, October.
    15. Eulalia Skawińska & Romuald I. Zalewski & Joanna Wyrwa, 2023. "Students’ Food Consumption Behavior during COVID-19 Lockdown," Sustainability, MDPI, vol. 15(12), pages 1-28, June.
    16. Alana Kluczkovski & Joanne Cook & Helen F. Downie & Alison Fletcher & Lauryn McLoughlin & Andrew Markwick & Sarah L. Bridle & Christian J. Reynolds & Ximena Schmidt Rivera & Wayne Martindale & Angelin, 2020. "Interacting with Members of the Public to Discuss the Impact of Food Choices on Climate Change—Experiences from Two UK Public Engagement Events," Sustainability, MDPI, vol. 12(6), pages 1-21, March.
    17. Efrat Elimelech & Eyal Ert & Ofira Ayalon, 2019. "Exploring the Drivers behind Self-Reported and Measured Food Wastage," Sustainability, MDPI, vol. 11(20), pages 1-19, October.
    18. Matteo Vittuari & Luca Falasconi & Matteo Masotti & Simone Piras & Andrea Segrè & Marco Setti, 2020. "‘Not in My Bin’: Consumer’s Understanding and Concern of Food Waste Effects and Mitigating Factors," Sustainability, MDPI, vol. 12(14), pages 1-23, July.
    19. Małgorzata Karwowska & Sylwia Łaba & Krystian Szczepański, 2021. "Food Loss and Waste in Meat Sector—Why the Consumption Stage Generates the Most Losses?," Sustainability, MDPI, vol. 13(11), pages 1-13, June.
    20. Adriana Antón-Peset & Maria-Angeles Fernandez-Zamudio & Tatiana Pina, 2021. "Promoting Food Waste Reduction at Primary Schools. A Case Study," Sustainability, MDPI, vol. 13(2), pages 1-19, January.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:15:y:2022:i:1:p:430-:d:1016397. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.