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Mobility as a Service (MaaS) as a Sustainability Concept for Tourist Destinations

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  • Ivana Martinčević

    (Department of Logistics and Sustainable Mobility, University North, Trg dr. Žarka Dolinara 1, 48000 Koprivnica, Croatia)

  • Predrag Brlek

    (Department of Logistics and Sustainable Mobility, University North, Trg dr. Žarka Dolinara 1, 48000 Koprivnica, Croatia)

  • Nives Domjan Kačarević

    (Department of Logistics and Sustainable Mobility, University North, Trg dr. Žarka Dolinara 1, 48000 Koprivnica, Croatia)

Abstract

In order to meet the needs and requirements of visitors in tourist destinations related to modes of transport, the offer in tourist destinations must satisfy travel habits. The introduction of the MaaS (Mobility as a Service) concept is reflected in the reduction of dependence on private cars. The main objectives of this paper are (1) to explore the MaaS concept, awareness about the concept, its importance and benefits in general and related to tourism in the Republic of Croatia; and (2) to explore the connection between a multimodal mindset about mobility concepts on the very concept of MaaS under the influence of satisfaction using mobility-related applications in tourism. The results of the research confirm a statistically significant relationship between a multimodal mindset (way of thinking) and the MaaS service in the function of tourism, and that relationship is mediated by the satisfaction with the use of mobility-related applications, but also the lack of awareness about the concept itself.

Suggested Citation

  • Ivana Martinčević & Predrag Brlek & Nives Domjan Kačarević, 2022. "Mobility as a Service (MaaS) as a Sustainability Concept for Tourist Destinations," Sustainability, MDPI, vol. 14(12), pages 1-20, June.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:12:p:7512-:d:843385
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    References listed on IDEAS

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    1. Lapo Mola & Quentin Berger & Karoliina Haavisto & Isabella Soscia, 2020. "Mobility as a Service: An Exploratory Study of Consumer Mobility Behaviour," Sustainability, MDPI, vol. 12(19), pages 1-14, October.
    2. Zijlstra, Toon & Durand, Anne & Hoogendoorn-Lanser, Sascha & Harms, Lucas, 2020. "Early adopters of Mobility-as-a-Service in the Netherlands," Transport Policy, Elsevier, vol. 97(C), pages 197-209.
    3. Timo Liljamo & Heikki Liimatainen & Markus Pöllänen & Riku Viri, 2021. "The Effects of Mobility as a Service and Autonomous Vehicles on People’s Willingness to Own a Car in the Future," Sustainability, MDPI, vol. 13(4), pages 1-28, February.
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    Cited by:

    1. Alper Ozpinar, 2023. "A Hyper-Integrated Mobility as a Service (MaaS) to Gamification and Carbon Market Enterprise Architecture Framework for Sustainable Environment," Energies, MDPI, vol. 16(5), pages 1-22, March.
    2. Zhiguo Shao & Li Zhang & Chuanfeng Han & Lingpeng Meng, 2022. "Measurement and Prediction of Urban Land Traffic Accessibility and Economic Contact Based on GIS: A Case Study of Land Transportation in Shandong Province, China," IJERPH, MDPI, vol. 19(22), pages 1-15, November.
    3. Margarita Bagamanova & Miguel Mujica Mota & Vittorio Di Vito, 2022. "Exploring the Efficiency of Future Multimodal Networks: A Door-to-Door Case in Europe," Sustainability, MDPI, vol. 14(20), pages 1-20, October.
    4. Garyfallos Fragidis & Kyriakos Riskos & Iordanis Kotzaivazoglou, 2022. "Designing the Tourist Journey for the Advancement of Sustainable Tourist Practices," Sustainability, MDPI, vol. 14(15), pages 1-20, August.

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