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Tourism Investment Gaps in Poland

Author

Listed:
  • Patrycjusz Zarębski

    (Department of Economics, Koszalin University of Technology, 75-343 Koszalin, Poland)

  • Grzegorz Kwiatkowski

    (Department of Economics, Koszalin University of Technology, 75-343 Koszalin, Poland
    Department of Business Administration, Western Norway University of Applied Sciences, 6856 Sogndal, Norway)

  • Ewa Malchrowicz-Mośko

    (Department of Sports and Tourism, Poznan University of Physical Education, 61-876 Poznan, Poland)

  • Ove Oklevik

    (Department of Business Administration, Western Norway University of Applied Sciences, 6856 Sogndal, Norway)

Abstract

Against a rapid and frequently unsustainable development of tourism in Poland, this article aims to recognize the investment attractiveness for tourism in Poland and its spatial diversity in the context of relieving the effects of overtourism. In the first stage, a multi-dimensional indicator model was developed, and then it was used to assess the attractiveness level of cities and rural, urban and urban-rural municipalities in Poland. The results of the study were the basis of the analysis of the attractiveness of cities in relation to their size, location in the tourist region and various forms of tourism. From a theoretical standpoint, the study shows that there is a clear-cut need to redirect tourism investments from the centres to more distinct locations in order to achieve more sustainable development of tourism. Furthermore, it was found, that the main factors that determine the tourism attractiveness of cities are market potential, cultural values, social infrastructure, and in some cases, natural values. The tourist potential of cities and rural areas allows for spatial dispersion of investments and counteracting the concentration of phenomena related to overtourism. The analysis was carried out for 2478 municipalities in Poland. The sums of zero unitarization method was used to assess the level of investment attractiveness.

Suggested Citation

  • Patrycjusz Zarębski & Grzegorz Kwiatkowski & Ewa Malchrowicz-Mośko & Ove Oklevik, 2019. "Tourism Investment Gaps in Poland," Sustainability, MDPI, vol. 11(22), pages 1-19, November.
    • Handle: RePEc:gam:jsusta:v:11:y:2019:i:22:p:6188-:d:283939
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    References listed on IDEAS

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    Cited by:

    1. Patrycjusz Zarębski & Dominika Zwęglińska-Gałecka, 2020. "Mapping the Food Festivals and Sustainable Capitals: Evidence from Poland," Sustainability, MDPI, vol. 12(24), pages 1-23, December.
    2. Marek Kazimierczak & Agata Dąbrowska & Katarzyna Adamczewska & Ewa Malchrowicz-Mośko, 2019. "The Impact of Modern Ultramarathons on Shaping the Social Identity of Runners. The Case Study of Karkonosze Winter Ultramarathon," IJERPH, MDPI, vol. 17(1), pages 1-15, December.
    3. Dalia Streimikiene & Biruta Svagzdiene & Edmundas Jasinskas & Arturas Simanavicius, 2021. "Sustainable tourism development and competitiveness: The systematic literature review," Sustainable Development, John Wiley & Sons, Ltd., vol. 29(1), pages 259-271, January.
    4. Michał Roman & Monika Roman & Arkadiusz Niedziółka, 2020. "Spatial Diversity of Tourism in the Countries of the European Union," Sustainability, MDPI, vol. 12(7), pages 1-16, March.
    5. Patrycjusz Zarębski & Dominik Katarzyński, 2023. "Small Modular Reactors (SMRs) as a Solution for Renewable Energy Gaps: Spatial Analysis for Polish Strategy," Energies, MDPI, vol. 16(18), pages 1-23, September.
    6. Dariusz Kloskowski & Grzegorz Kwiatkowski & Dorota Janiszewska & Luiza Ossowska, 2023. "The Role of Metropolitan Areas in the Spatial Differentiation of Food Festivals," Sustainability, MDPI, vol. 15(13), pages 1-21, July.
    7. Joanna Poczta & Agata Dąbrowska & Marek Kazimierczak & François Gravelle & Ewa Malchrowicz-Mośko, 2020. "Overtourism and Medium Scale Sporting Events Organisations—the Perception of Negative Externalities by Host Residents," Sustainability, MDPI, vol. 12(7), pages 1-24, April.
    8. Jiaxin Tan & Kai Wang & Chang Gan & Xuefeng Ma, 2023. "The Impacts of Tourism Development on Urban–Rural Integration: An Empirical Study Undertaken in the Yangtze River Delta Region," Land, MDPI, vol. 12(7), pages 1-18, July.
    9. Marta Lisiak-Zielińska & Agnieszka Ziernicka-Wojtaszek, 2020. "Spatial Variation in Tourism and Investment Potential in the Context of Sustainable Development—A Case Study of Staszowski County," Sustainability, MDPI, vol. 13(1), pages 1-20, December.

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