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The Impact of Service Offering on Business Performance in Electrical Engineering Companies

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  • Lucie Kanovska
  • Eva Tomaskova

Abstract

The article presents the results of a research investigating potential impact of service offering on business performance carried out among sixty electrical engineering companies in the Czech Republic. The main findings reveal the highest number of positive correlations between the items related to business performance, the item related to service offers to VIP customers, and the item focusing on monitoring the service offering of competitors. The paper discusses a new perspective of discovering whether and how service offering by electrical engineering companies in the Czech Republic influence business performance.

Suggested Citation

  • Lucie Kanovska & Eva Tomaskova, 2018. "The Impact of Service Offering on Business Performance in Electrical Engineering Companies," European Research Studies Journal, European Research Studies Journal, vol. 0(4), pages 92-108.
    • Handle: RePEc:ers:journl:v:xxi:y:2018:i:4:p:92-108
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    File URL: https://www.ersj.eu/dmdocuments/2018_XXI_4_07.pdf
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    References listed on IDEAS

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    More about this item

    Keywords

    Services in product-oriented companies; service offering; business performance; manufacturers of electrical equipment and components.;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • L94 - Industrial Organization - - Industry Studies: Transportation and Utilities - - - Electric Utilities
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance

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