Advanced Search
MyIDEAS: Login to save this article or follow this journal

Segmental new-product diffusion of residential broadband services

Contents:

Author Info

  • Robertson, Alastair
  • Soopramanien, Didier
  • Fildes, Robert
Registered author(s):

    Abstract

    Aggregate models of innovation diffusion do not capitalise on valuable consumer adoption dynamics that may be useful to policy makers and market planners. The non-diffusion choice literature shows quite clearly that these dynamics may indeed be very important factors in the diffusion process. The authors present a segmental broadband diffusion model that is estimated from consumer survey data that measure the effect that household income has on its propensity to adopt this technological product. The results suggest that early broadband adopters are mostly made up from wealthy households and only as time progresses do less well off households adopt. The findings presented in this paper will be important to market planners and policy makers requiring a relatively simple technique that forecasts segmental innovation diffusion.

    Download Info

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
    File URL: http://www.sciencedirect.com/science/article/pii/S0308596107000213
    Download Restriction: Full text for ScienceDirect subscribers only

    As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.

    Bibliographic Info

    Article provided by Elsevier in its journal Telecommunications Policy.

    Volume (Year): 31 (2007)
    Issue (Month): 5 (June)
    Pages: 265-275

    as in new window
    Handle: RePEc:eee:telpol:v:31:y:2007:i:5:p:265-275

    Contact details of provider:
    Web page: http://www.elsevier.com/wps/find/journaldescription.cws_home/30471/description#description

    Order Information:
    Postal: http://www.elsevier.com/wps/find/journaldescription.cws_home/30471/bibliographic
    Web: http://www.elsevier.com/wps/find/journaldescription.cws_home/30471/bibliographic

    Related research

    Keywords: Internet Broadband Diffusion Gompertz Forecasting Innovation;

    References

    No references listed on IDEAS
    You can help add them by filling out this form.

    Citations

    Lists

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    Statistics

    Access and download statistics

    Corrections

    When requesting a correction, please mention this item's handle: RePEc:eee:telpol:v:31:y:2007:i:5:p:265-275. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Zhang, Lei).

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.