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De-facto standardization through alliances--lessons from Bluetooth

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  • Keil, Thomas

Abstract

This paper discusses standardization of information and communications technologies. Standardization has become a domain of firm strategizing with information and communication technology standards being increasingly created through semi-open alliances. The paper analyzes the strategic logic of such standardization alliances based on an in-depth case study of the Bluetooth initiative. Similar to other successful standards described in the standardization literature, Bluetooth has been rapidly adopted by a large number of companies. The author argues that at least part of the success is due to the structure and design of the standardization alliance that promoted Bluetooth.

Suggested Citation

  • Keil, Thomas, 0. "De-facto standardization through alliances--lessons from Bluetooth," Telecommunications Policy, Elsevier, vol. 26(3-4), pages 205-213, April.
    • Handle: RePEc:eee:telpol:v:26:y::i:3-4:p:205-213
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    Citations

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    Cited by:

    1. Pierre Larouche & Florian Schuett, 2019. "Repeated interaction in standard setting," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 28(3), pages 488-509, June.
    2. Jiang, Hong & Zhao, Shukuan & Zhang, Zuopeng (Justin) & Yi, Yali, 2018. "Exploring the mechanism of technology standardization and innovation using the solidification theory of binary eutectic alloy," Technological Forecasting and Social Change, Elsevier, vol. 135(C), pages 217-228.
    3. Mazzola, Erica & Perrone, Giovanni, 2013. "A strategic needs perspective on operations outsourcing and other inter-firm relationships," International Journal of Production Economics, Elsevier, vol. 144(1), pages 256-267.
    4. Vialle, Pierre & Song, Junjie & Zhang, Jian, 2012. "Competing with dominant global standards in a catching-up context. The case of mobile standards in China," Telecommunications Policy, Elsevier, vol. 36(10), pages 832-846.
    5. Yang, Hee Dong & Karon, Christoph & Kang, Sora, 2012. "To Convert or not to Convert to the Upgraded Version of de-facto Standard Software," CEI Working Paper Series 2012-02, Center for Economic Institutions, Institute of Economic Research, Hitotsubashi University.
    6. van de Kaa, Geerten & de Vries, Henk J., 2015. "Factors for winning format battles: A comparative case study," Technological Forecasting and Social Change, Elsevier, vol. 91(C), pages 222-235.
    7. Gao, Ping & Yu, Jiang & Lyytinen, Kalle, 2014. "Government in standardization in the catching-up context: Case of China's mobile system," Telecommunications Policy, Elsevier, vol. 38(2), pages 200-209.
    8. Tobias Kretschmer & Katrin Muehlfeld, 2004. "Co-opetition in Standard-Setting: The Case of the Compact Disc," Working Papers 04-14, NET Institute, revised Oct 2004.

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