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Searching for the right application: A technology development review and research agenda

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  • Magistretti, Stefano
  • Dell'Era, Claudio
  • Verganti, Roberto

Abstract

Today's world is characterized by a continuous evolution in the demand and supply of new technology solutions, challenging the way companies pursue and manage technology development. Indeed, companies can no longer take decades to develop new technologies, but are compelled to deliver technologies in a short space of time. Despite the ample literature on the different technology development processes, the main factors influencing the creation of technological solutions remain unclear. The problem is no longer identifying a new process for developing a technology, but understanding which elements can guide the selection of the best approach for the situation faced. The aim of this study is therefore to provide a systematic literature review of technology development studies to contribute to shed lights on how companies can develop technology to foster innovations in a society that is continuously evolving its technological needs. The analysis of 187 articles highlights that process, organization, and knowledge are the three key dimensions that influence every technology development process. Thus, two main dichotomies emerge (i) linear vs iterative on the process level, (ii) designing vs finding on the knowledge level. Accordingly, we propose a research agenda based on a framework mapping the four resulting approaches.

Suggested Citation

  • Magistretti, Stefano & Dell'Era, Claudio & Verganti, Roberto, 2020. "Searching for the right application: A technology development review and research agenda," Technological Forecasting and Social Change, Elsevier, vol. 151(C).
  • Handle: RePEc:eee:tefoso:v:151:y:2020:i:c:s0040162518308539
    DOI: 10.1016/j.techfore.2019.119879
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