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Public Perception Of Insurance In Romania: A Survey Of Insurance Consumers And Non-Consumers

Author

Listed:
  • Gabriela-Mihaela MURESAN

    (Babe-Bolyai Univerity Cluj-Napoca)

Abstract

The current paper aims to emphasize the Romanian public perceives insurance companies and their products. To capture a real picture, we used an online questionnaire. We are focused mostly on the different impact of some relevant factors: knowledge, trust, income. Of the 150 respondents, 74% consider that the activity of insurance companies is essential. Moreover, 62% of individuals claimed to have a high trust level.In summary, we consider that insurers need to take some initiatives to boost the insured trust.

Suggested Citation

  • Gabriela-Mihaela MURESAN, 2019. "Public Perception Of Insurance In Romania: A Survey Of Insurance Consumers And Non-Consumers," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, vol. 2(21), pages 1-5.
    • Handle: RePEc:alu:journl:v:2:y:2019:i:21:p:5
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    References listed on IDEAS

    as
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    More about this item

    Keywords

    insurance; perception; trust.;
    All these keywords.

    JEL classification:

    • G22 - Financial Economics - - Financial Institutions and Services - - - Insurance; Insurance Companies; Actuarial Studies

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