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Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?

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  • Felix Oberholzer-Gee
  • Joel Waldfogel

Abstract

In the past decade Americans have increasingly turned their attention to nonlocal information sources, raising concerns about disengagement from local communities. Regulation sometimes seeks to curtail the integration of media markets through the promotion of "localism." This paper examines the role of local media. We make use of the rapid growth of Hispanic communities in the United States to test whether the presence of local television news affects local civic behavior. We find that Hispanic voter turnout increased by 5 to 10 percentage points, relative to non-Hispanic turnout, in markets where Spanish-language local television news became available. (JEL D72, J15, L82)

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Bibliographic Info

Article provided by American Economic Association in its journal American Economic Review.

Volume (Year): 99 (2009)
Issue (Month): 5 (December)
Pages: 2120-28

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Handle: RePEc:aea:aecrev:v:99:y:2009:i:5:p:2120-28

Note: DOI: 10.1257/aer.99.5.2120
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References

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  1. Alan S. Gerber & Dean Karlan & Daniel Bergan, 2009. "Does the Media Matter? A Field Experiment Measuring the Effect of Newspapers on Voting Behavior and Political Opinions," American Economic Journal: Applied Economics, American Economic Association, vol. 1(2), pages 35-52, April.
  2. Barry Nalebuff & Ron Shachar, 1999. "Follow the Leader: Theory and Evidence on Political Participation," American Economic Review, American Economic Association, vol. 89(3), pages 525-547, June.
  3. Benjamin A. Olken, 2006. "Do Television and Radio Destroy Social Capital? Evidence from Indonesian Villages," Working Papers id:642, eSocialSciences.
  4. Matsusaka, John G, 1995. " Explaining Voter Turnout Patterns: An Information Theory," Public Choice, Springer, vol. 84(1-2), pages 91-117, July.
  5. Waldfogel, Joel, 2003. " Preference Externalities: An Empirical Study of Who Benefits Whom in Differentiated-Product Markets," RAND Journal of Economics, The RAND Corporation, vol. 34(3), pages 557-68, Autumn.
  6. Matthew Gentzkow, 2006. "Television and Voter Turnout," The Quarterly Journal of Economics, MIT Press, vol. 121(3), pages 931-972, 08.
  7. DellaVigna, Stefano & Kaplan, Ethan, 2006. "The Fox News Effect: Media Bias and Voting," Seminar Papers 748, Stockholm University, Institute for International Economic Studies.
  8. Timothy J. Feddersen & Wolfgang Pesendorfer, 1995. "The Swing Voter's Curse," Discussion Papers 1064, Northwestern University, Center for Mathematical Studies in Economics and Management Science.
  9. Lisa George & Joel Waldfogel, 2003. "Who Affects Whom in Daily Newspaper Markets?," Journal of Political Economy, University of Chicago Press, vol. 111(4), pages 765-784, August.
  10. Benjamin A. Olken, 2006. "Do Television and Radio Destroy Social Capital? Evidence from Indonesian Villages," NBER Working Papers 12561, National Bureau of Economic Research, Inc.
  11. Oberholzer-Gee, Felix & Waldfogel, Joel, 2005. "Strength in Numbers: Group Size and Political Mobilization," Journal of Law and Economics, University of Chicago Press, vol. 48(1), pages 73-91, April.
  12. Lisa George & Joel Waldfogel, 2000. "Who Benefits Whom in Daily Newspaper Markets?," NBER Working Papers 7944, National Bureau of Economic Research, Inc.
  13. Timothy J. Fedderson & Wolfgang Pesendorfer, 1996. "Abstention in Elections with Asymmetric Information and Diverse Preferences," Discussion Papers 1195, Northwestern University, Center for Mathematical Studies in Economics and Management Science.
  14. Matsusaka, John G & Palda, Filip, 1999. " Voter Turnout: How Much Can We Explain?," Public Choice, Springer, vol. 98(3-4), pages 431-46, March.
  15. David Str–mberg, 2004. "Mass Media Competition, Political Competition, and Public Policy," Review of Economic Studies, Wiley Blackwell, vol. 71(1), pages 265-284, 01.
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Citations

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Cited by:
  1. Drago, Francesco & Nannicini, Tommaso & Sobbrio, Francesco, 2013. "Meet the Press: How Voters and Politicians Respond to Newspaper Entry and Exit," IZA Discussion Papers 7169, Institute for the Study of Labor (IZA).
  2. Francesco Sobbrio, 2012. "A Citizen-Editors Model of News Media," RSCAS Working Papers 2012/61, European University Institute.
  3. Falck, Oliver & Gold, Robert & Heblich, Stephan, 2012. "E-Lections: Voting Behavior and the Internet," Stirling Economics Discussion Papers 2012-07, University of Stirling, Division of Economics.
  4. Prat, Andrea & Strömberg, David, 2011. "The Political Economy of Mass Media," CEPR Discussion Papers 8246, C.E.P.R. Discussion Papers.
  5. Chongwoo Choe & Paul A. Raschky, 2011. "Media, Institutions, and Government Action: Prevention vs. Palliation in the Time of Cholera," Monash Economics Working Papers 23-11, Monash University, Department of Economics.
  6. Chongwoo Choe & Paul A. Raschky, 2011. "Media, Democracy, and Government Action: Prevention vs. Palliation in the Time of Cholera," ISER Discussion Paper 0812, Institute of Social and Economic Research, Osaka University.
  7. Enikolopov, Ruben & Petrova, Maria & Zhuravskaya, Ekaterina, 2009. "Media and Political Persuasion: Evidence from Russia," CEPR Discussion Papers 7257, C.E.P.R. Discussion Papers.
  8. Andreas Madestam & David Yanagizawa-Drott, 2011. "Shaping the Nation: Estimating the Impact of Fourth of July Using a Natural Experiment," Working Papers 399, IGIER (Innocenzo Gasparini Institute for Economic Research), Bocconi University.

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