Gender and Behaviour Differences Influencing on Web Shopping
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DOI: 10.34293/management.v8i4.3809
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References listed on IDEAS
- Richard, Marie-Odile & Chebat, Jean-Charles & Yang, Zhiyong & Putrevu, Sanjay, 2010. "A proposed model of online consumer behavior: Assessing the role of gender," Journal of Business Research, Elsevier, vol. 63(9-10), pages 926-934, September.
- K. Karthikeyan & B. Vithaki & A. Ruban Rajesh, 2019. "A Study on Influence of Social Media on Online Buying Decision with Special Reference to Management Students at Tiruchirapalli City," Shanlax International Journal of Management, Shanlax Journals, vol. 6(3), pages 52-60, January.
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Keywords
Web shopping; Gender; Online purchase; purchasing behavior; Perceived risk;All these keywords.
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