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Report NEP-MKT-2025-01-06
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Ologunebi, John & Taiwo, Ebenezer & All, Kazeem, 2024, "Digital Consumer Behavior in E-commerce: A Study of Amazon and Temu's Customer Purchase Decision-Making Processes in the UK and the USA," MPRA Paper, University Library of Munich, Germany, number 123096, Dec.